Luxury hotel chain Hyatt International has recently endorsed eRevMax’s RateTiger, citing it as the most cost effective, efficient and beneficial ARI system for assisting Hyatt properties across Europe, Africa, the Middle East and Asia to meet their individual objectives whilst still maintaining the high standards associated with the Hyatt name. Along with Hyatt properties themselves, Hyatt franchises and partners, such as Hyatt Place, Hyatt House and Hyatt Residence Club will all be encouraged to implement RateTiger to manage their online availability, rates and inventory. Hyatt’s endorsement of RateTiger comes as more international hotel chains are opting for comprehensive systems which not only manage ARI, but also guest satisfaction and research.
Sailing to the Utopia – with young minds
The last few months have been exciting times for the eRevMax CSR team. Lot of activities and engagement have motivated the kids and us and brought out new facets in our persona.
eRevMax tied up with Hypokrites, a renowned Kolkata based theatrical group, to groom the children to present a play at ‘Porjas’ – an annual play festival. January saw exhaustive preparations with members from eRevMax and Hypokrites involved with moulding the children and making them stage-ready.
Beginning of February saw the participant children delivering a beautiful and fun play titled “Ghoom Ghoom Class Room” showcasing children sleeping in a classroom dreaming about their aspirations and then waking up to harsh realities of life. I played the role of a school teacher who motivates the children to pursue their dreams with fervor – this fills them with determination to achieve their goals in life. The play ends on a happy note showing their dedication and pursuit of excellence in their chosen fields.
The idea of the whole exercise was to groom the children, expose them to performing arts while at the same time inspiring them to dream and continue to believe ‘I Can’.
Further we also conducted a drawing competition for the children this month and were pleasantly surprised by their creativity. Here are the winning three drawings showcasing daily life in a village setting –
These activities have definitely added more depth to my thought process and a new dimension to my life. It’s an enriching experience working with these children, sharing their dreams and encouraging them to attain those dreams.
I invite all of you to join our CSR initiative and bring a difference – in our own way!
Ranadeep Mitra is a Project Coordinator at eRevMax and works closely with the Integration teams to help coordinate ongoing projects. Ranadeep can be reached at ranadeepm@erevmax.com
Singgasana Hotels and Resorts partners with eRevMax to ride the online wave
Singgasana Hotels and Resorts, a leading property chain in Indonesia, has recently completed integration with eRevMax’s RateTiger Suite to help them modernise and revolutionise the way their guests make bookings and reservations. Before this integration, offline communications were responsible for the majority of bookings at Singgasana hotels. The Group were looking for a superior channel manager at a time when Indonesia is expected to be the fastest growing travel market in APAC region by 2015.
Due to the sudden rise in demand for online access, the company sought out a channel and ARI management system to meets their growing needs, and it’s come at just the right time and RateTiger perfectly suits their demand. Corporate Digital Marketing Manager Ivana Novida has found that RateTiger has helped the company to add ‘new channels to increase visibility’.
Competitor Analysis – How knowing your competition helps
Striving to be different is one way that hotels can set themselves apart from the crowd, but being too different can be detrimental to business. An important thing within the travel industry is competitor analysis – discovering what the competitions are doing that’s directly leading to higher rankings. This could include targeting a specific demographic, offering special rate, or ensuring online marketing materials which are SEO friendly. Competitor analysis can be particularly beneficial to hotels within the business districts or near airports, where there is no ‘average’ guest. Marriott Hotels are an excellent example of a brand placing more resources into competitor analysis.
The hotels should take online marketing strategy seriously and allocate budget for better online presence.
eRevMax strengthens its American sales force
eRevMax , the hotel technology provider to the hospitality industry are proud to announce the appointment of new Vice President of Sales, Ricky Castoldi, who will be focusing upon expanding the eRevMax brand throughout the Americas. With travel trends continuing to emerge and change, eRevMax have identified the need for a stronger presence within both North and South America. On Ricky’s appointment Chief Operating Officer of eRevMax Greg Berman sates that Brazil is one of the most popular travel destinations for both business and leisure travellers, Ricky will focus on acquiring new clients before the advent of World Cup. Castoldi holds 18 years of hospitality experience under his belt, having worked in practically every aspect of the travel sector including sales, technology and within management roles.
eRevMax , the hotel technology provider to the hospitality industry are proud to announce the appointment of new Vice President of Sales, Ricky Castoldi, who will be focusing upon expanding the eRevMax brand throughout the Americas. With travel trends continuing to emerge and change, eRevMax have identified the need for a stronger presence within both North and South America. On Ricky’s appointment Chief Operating Officer of eRevMax Greg Berman sates that Brazil is one of the most popular travel destinations for both business and leisure travellers, Ricky will focus on acquiring new clients before the advent of World Cup. Castoldi holds 18 years of hospitality experience under his belt, having worked in practically every aspect of the travel sector including sales, technology and within management roles.
eRevMax delivers 15% year-on-year growth for Inspira Santa Marta Hotel
Inspira Santa Maria Hotel, a luxury 4 star resort in the centre of Lisbon, Portugal, has recently completed a full integration with eRevMax’s RateTiger Suite. Inspira had previously been managing their multiple distribution channels manually but, as one of the most sought after hotels in Lisbon due to it being the city’s only combined hotel & spa, manual operations were proving to be too inefficient to cope with the high demand. Following the integration with RateTiger Channel Manager and RateTiger Shopper, Inspira has reported that they have experienced a 15 percent year-on-year growth, which General Manager Nicolas Roucos credits to the solutions of eRevMax.
TouristOnline integrates with eRevMax for seamless connectivity
TouristOnline, a major online booking provider in Denmark, has recently completed two-way interface integration with eRevMax. The reason for the integration was twofold. Firstly, eRevMax’s leading software has been implemented to assist TouristOnline in expanding their services, not just throughout Denmark and Scandinavia but also across Europe. TouristOnline will also get benefit from eRevMax’s Reservation Delivery service, which facilitates automatic transfer of reservations data booked through their various hotel booking portals like TouristOnline.dk, Hotel.dk,
Secondly, the software has been introduced as a way of reducing the need for manual update from the user end. Following the 2-way XML interface certification with eRevMax, TouristOnline joins the eRevMax Channel Ecosystem, whereby all hotel booking sites within the group gain access to broader inventory of hotel product, will see improved booking conversion on existing accounts and expects to realize increased revenues as part of its growth plans across Europe.
Puri Bagus Villa Resorts multiplies online sales with eRevMax – RateTiger
Puri Bagus Villa Resorts, one of the major players on the Bali hospitality landscape, has found the perfect distribution technology partner in eRevMax to boost its online bookings and expand its online presence.
“RateTiger provides us with all the major channels to efficiently distribute rates and inventory. We have enjoyed excellent online sales growth over the past several years with RateTiger as our channel manager.” said Terry Higgins, Director, Sales & Marketing, Puri Bagus Villa Resorts. Indonesian markets are seeing a surge, both in foreign visitors and among nationals, making eRevMax perfectly placed to enable hotels to benefit from the trends.
Read the full story here.
protel integrates with eRevMax for seamless online booking connectivity
protel hotel software and eRevMax today announced the successful integration of eRevMax’s two-way XML gateway Connect with protel’s property management system (PMS), offering hotel end-users a wider distribution platform to help increase online exposure and bookings.
Katja Möller-Osthues, Director of Sales at protel, commented: “The integration with eRevMax is a win-win partnership as we aim to help our hotel clients improve operational efficiencies while enhancing distribution reach.”
Hotels using protel’s PMS product range including SPE (Single Property Edition) and MPE (Multi Property Edition) will benefit from updating rates and inventory on a diverse mix of online distribution channels directly from their hotel system in real-time. The secure XML connection will ensure live rate and inventory updates as well as booking data retrieval, thereby keeping the hotel PMS updated at all times.
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Beach Vacations relies on eRevMax for optimizing online sales
Beach Vacations, the leading Beach and Golf vacation specialists have successfully optimized their revenue management strategies through effective use of eRevMax’s market leading e-distribution solutions.
The group managed to boost online revenue and expand distribution for seven of its properties spread across Myrtle Beach in South Carolina. RateTiger Channel Manager helps the Beach Vacations team to react to market dynamics efficiently through immediate rate updates. The quick time to market helps them stay ahead while relevant reports ensure the team can plan and immediately deploy new rate strategies gaining broader market share.
“The Beach Vacations group consisting of over 1200 units transitioned from another leading channel manager for the benefits offered by eRevMax solutions. We have found decreased submission time, increased reliability, more user friendly dashboard, and increased reporting with solid information to base revenue management. RateTiger is a well-rounded tool for our business needs, which we utilize for rate, inventory and reservation management.” Will Powell, Myrtlewood Villas – Beach Vacations.
The Golf Capital of the World, Myrtle Beach is home to over 100 golf courses which attract travel tourists from across the globe. With golf tourism gaining momentum and niche travel sites catering to these needs, Beach Vacations is uniquely positioned as providers of some of the finest properties on Myrtle Beach with an unparalleled vacation experience. With the use of RateTiger Channel Manager, the group has managed to expand distribution reach to attract more guests and improve online bookings.
“We are very happy to have Beach Vacations as one of our RateTiger customers. Their unique value proposition got us excited and we ensured we have the right channels to help them reach out to their target markets. Through RateTiger, they are able to make real-time ARI updates and leverage rate movements as per demand scenario. The tool also helps them monitor channel performance showing them the high producers as well as cost effective channels,” commented Jan Murza, VP Sales – Americas, eRevMax.
RateTiger Channel Manger delivers two-way XML connectivity with leading OTAs and PMS. The channel manager helps hotels improve revenue through better rate and yield management from a single interface. It is the most effective e-distribution solution to drive online bookings.