{"id":305,"date":"2012-02-29T13:38:00","date_gmt":"2012-02-29T13:38:00","guid":{"rendered":"https:\/\/erevmax.com\/blog\/?p=305"},"modified":"2020-01-28T12:37:10","modified_gmt":"2020-01-28T12:37:10","slug":"newshound-trends-and-reports-hotel-online-distribution-14","status":"publish","type":"post","link":"https:\/\/erevmax.com\/blog\/index.php\/2012\/02\/newshound-trends-and-reports-hotel-online-distribution-14\/","title":{"rendered":"Newshound: Trends and Reports – Hotel Online Distribution"},"content":{"rendered":"

The Evolution of Online Travel<\/b><\/a><\/p>\n

Since the rise of online travel in the mid-1990s, it seems that there\u2019s an endless well of ways to get your travel fix.  It\u2019s projected that within the year 2012, there will be 98.3 million bookings on the Internet, which translates into major profit for online travel companies. In Mashable’s infographic, you\u2019ll see the progression of online travel, from its roots in old electronic booking systems to the newest and shiniest deals websites. Plus, get an inside look at how users behave while on online travel sites \u2014 and where they love to go.<\/p>\n

The 5 Golden Rules of Social Media ROI<\/a><\/b><\/p>\n

Facebook page? Check! Twitter account and dedicated hastags? Check! Competitions, discounts and giveaways? Check! Any real, measurable and abundant ROI from social media campaigns? A recent Eye for Travel survey of APAC travel brands shows that despite 67% claiming to have deployed social media initiatives, more than half admitted confusion or inability to effectively rack and measure ROI.<\/p>\n

A hotelier\u2019s viewpoint on the current status of the flash sales model<\/a><\/b><\/p>\n

Social buying\/ Group buying and flash sales sites will undergo a saturation stage in their lifecycle. Many will reach the end of the road but a few strong ones will survive – albeit with some innovative add-ons to the existing business models, says Ricky Ang, vice president – Sales & Marketing, Hotel Equatorial Group.<\/p>\n

Global business and leisure hotel rates up<\/a><\/b><\/p>\n

Global average daily rates (ADR) for both business and leisure hotel rooms continued to climb in January, according to Pegasus Solutions\u2019 data. Following a record increase over 2010 in December 2011, January 2012 saw business rates grow +3.8 percent and leisure rates rise +7.0 percent over January 2011, shared The Pegasus View January edition.<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"

The Evolution of Online Travel Since the rise of online travel in the mid-1990s, it seems that there\u2019s an endless well of ways to get your travel fix.  It\u2019s projected that within the year 2012, there will be 98.3 million bookings on the Internet, which translates into major profit for online travel companies. In Mashable’s … <\/p>\n

Continue reading “Newshound: Trends and Reports – Hotel Online Distribution”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[283,1007,1004],"tags":[556,755,705,2,791,141,738,778,265],"class_list":["post-305","post","type-post","status-publish","format-standard","hentry","category-hotel-online-distribution","category-industry-news","category-market-report","tag-adr","tag-evolution","tag-flash-sales","tag-hoteliers","tag-mashable","tag-online-travel","tag-pegasus","tag-roi","tag-social-media"],"_links":{"self":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/posts\/305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/comments?post=305"}],"version-history":[{"count":0,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/posts\/305\/revisions"}],"wp:attachment":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/media?parent=305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/categories?post=305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/tags?post=305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}