{"id":2146,"date":"2021-05-07T08:39:31","date_gmt":"2021-05-07T08:39:31","guid":{"rendered":"https:\/\/erevmax.com\/blog\/?p=2146"},"modified":"2021-05-07T08:44:02","modified_gmt":"2021-05-07T08:44:02","slug":"the-week-that-was-may-2021-week-1","status":"publish","type":"post","link":"https:\/\/erevmax.com\/blog\/index.php\/2021\/05\/the-week-that-was-may-2021-week-1\/","title":{"rendered":"The Week, That Was \u2013 May 2021 Week 1"},"content":{"rendered":"<p>In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand \u2013 picked news on latest industry perspectives and some general updates. Read\u00a0on<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2149\" src=\"https:\/\/erevmax.com\/blog\/wp-content\/uploads\/2021\/05\/business-woman-working-quarantine-speak-by-phone_1153-7283.jpg\" alt=\"\" width=\"626\" height=\"417\" \/><\/p>\n<p><strong>Are you attending\u00a0<b><a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=atmdubai&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6795279127025995776\" data-attribute-index=\"0\">ATM Dubai<\/a><\/b> 2021? <\/strong><\/p>\n<p>Dubai is preparing to ride high on international tourist arrivals. Meet\u00a0<b>Teba Mezher<\/b> from 16<sup>th<\/sup> to 19<sup>th<\/sup> May\u00a0at the show to discuss changing guest behavior and new booking trends &#8211; find out how RateTiger can help your\u00a0<b>hotel<\/b>\u00a0achieve revenue targets. Book a meeting today &#8211;<a href=\"https:\/\/www.erevmax.com\/eshots\/invites\/erevmax-invite-atm2021-register.html\">https:\/\/www.erevmax.com\/eshots\/invites\/erevmax-invite-atm2021-register.html<\/a><\/p>\n<p><strong>Mining the new signals in travel marketing<\/strong><\/p>\n<p>Consumer behaviors and attitudes toward travel purchases have shifted in the past 12 months. Brands need to grasp their prospects\u2019 current mindsets, and look at more signals than ever before in order to segment your audiences to find the best prospects and drive ROI.<\/p>\n<p><a href=\"https:\/\/www.phocuswire.com\/Marketing-tactics-to-think-about-as-travel-attempts-to-recover\">https:\/\/www.phocuswire.com\/Marketing-tactics-to-think-about-as-travel-attempts-to-recover<\/a><\/p>\n<p><strong><a href=\"https:\/\/travelweekly.co.uk\/news\/accommodation\/uk-to-lead-hospitality-recovery-in-europe-says-str\">STR: UK to lead hospitality recovery in Europe<\/a><\/strong><\/p>\n<p>April saw the first increase in occupancy across major cities in Europe, but the increase ranged only from 5% to 15%.<\/p>\n<p><a href=\"https:\/\/travelweekly.co.uk\/news\/accommodation\/uk-to-lead-hospitality-recovery-in-europe-says-str\">https:\/\/travelweekly.co.uk\/news\/accommodation\/uk-to-lead-hospitality-recovery-in-europe-says-str<\/a><\/p>\n<p><strong>Mirai: Google free booking links impact; time for the numbers<\/strong><\/p>\n<p>The share of free booking links averages 17% in clicks and 11% in sales, according to Mirai data.<\/p>\n<p><a href=\"https:\/\/www.mirai.com\/blog\/google-free-booking-links-impact-time-for-the-numbers\/\">https:\/\/www.mirai.com\/blog\/google-free-booking-links-impact-time-for-the-numbers\/<\/a><\/p>\n<p><strong>Airbnb&#8217;s brand vs. Booking.com&#8217;s performance marketing \u2013 is there a playbook for recovery?<\/strong><\/p>\n<p>2020 was certainly not \u201canother-day-in-the-office\u201d type of year for the travel industry. But Airbnb deserves a section on its own in the annals of that cataclysmic year.<\/p>\n<p><a href=\"https:\/\/www.phocuswire.com\/Airbnb-brand-vs-Booking-com-performance-marketing\">https:\/\/www.phocuswire.com\/Airbnb-brand-vs-Booking-com-performance-marketing<\/a><\/p>\n<p>Reach out to us for your connectivity needs to make the most of your online revenue-\u00a0<a href=\"https:\/\/goo.gl\/3gKUJZ\">https:\/\/goo.gl\/3gKUJZ<\/a><\/p>\n<p>Thanks and have a good day!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand \u2013 picked news on latest industry perspectives and some general updates. Read\u00a0on Are you attending\u00a0ATM Dubai 2021? Dubai is preparing to ride high on international tourist arrivals. Meet\u00a0Teba Mezher from 16th &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/erevmax.com\/blog\/index.php\/2021\/05\/the-week-that-was-may-2021-week-1\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;The Week, That Was \u2013 May 2021 Week 1&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1007],"tags":[889,927,922,14,935,930,72],"class_list":["post-2146","post","type-post","status-publish","format-standard","hentry","category-industry-news","tag-online-hotel-channel-manager","tag-online-hotel-distribution-system","tag-property-management-systems","tag-ratetiger","tag-revpar-and-profitability","tag-seamless-connectivity","tag-travel"],"_links":{"self":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/posts\/2146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/comments?post=2146"}],"version-history":[{"count":0,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/posts\/2146\/revisions"}],"wp:attachment":[{"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/media?parent=2146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/categories?post=2146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/erevmax.com\/blog\/index.php\/wp-json\/wp\/v2\/tags?post=2146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}