eRevMax redefines rate shopping with RateTiger Managed Report Service

eRevMax, the leading hospitality technology & solutions provider of channel management and connectivity solutions has launched Managed ReportsService  which will offer high quality market intelligence data for informed pricing decisions. Hoteliers now can get high quality rate intelligence data from over 42000 hotel sites and around 100 travel sites.

Vishal Arora, VP – Product Management, eRevMax states that understanding market trends and implementing balanced pricing strategy is very crucial in this ultra competitive world. Managed Reports will help hotels evaluate pricing strategies for their properties and that of competitors and turn that insight into bottom-line results based upon actionable business intelligence.

The data goes through a strict Quality Assurance (QA) process for maximum accuracy, thereby hotels get highly accurate data to plan and forecast with greater precision through historical and future rate analysis.

Auris Hotels Partners with eRevMax for Superior Distribution and Visibility

Auris Group, a Dubai-based hotel chain with luxurious properties throughout the Middle East, has recently completed a two-way integration with eRevMax that allows them to update rates and rooms inventory automatically through eRevMax’s Connect distribution system. This integration is done at a time when the Auris Group is implementing a high level digital reputation and marketing strategy that will guarantee rate parity on all channels, market parity, digital visibility and availability.


One of the largest groups in the Middle East Auris preeviously had been managing channels and booking processes independently, but with hoteliers across the Middle East collectively encouraging tourism, particularly to areas such as Dubai and Abu Dhabi, this was no longer a suitable option. Auris Managing Director Hatem Gasmi, reports that Connect has made it possible to meet new and improved business objectives that includes increased visibility and marketing for their pipeline projects.

Singgasana Hotels and Resorts partners with eRevMax to ride the online wave

Singgasana Hotels and Resorts, a leading property chain in Indonesia, has recently completed integration with eRevMax’s RateTiger Suite to help them modernise and revolutionise the way their guests make bookings and reservations. Before this integration, offline communications were responsible for the majority of bookings at Singgasana hotels. The Group were looking for a superior channel manager at a time when Indonesia is expected to be the fastest growing travel market in APAC region by 2015.

Due to the sudden rise in demand for online access, the company sought out a channel and ARI management system to meets their growing needs, and it’s come at just the right time and RateTiger perfectly suits their demand. Corporate Digital Marketing Manager Ivana Novida has found that RateTiger has helped the company to add ‘new channels to increase visibility’.





Spanish hotel major – H10 selects eRevMax to optimize online sales potential

H10 Hotels, one of the largest hotel groups in Spain, has selected eRevMax to increase their online business and distribution exposure. “RateTiger has really helped us to save time and respond to market dynamics. It is faster than any other channel manager when it comes to updating rates.” said Meri Ferrando, Sales Manager, H10 Urquinaona Plaza.


Real time connectivity is directly impacting on H10’s sales, maximising take up on last minute availability to enhance profits from this operational area. Two new properties of H10 Group,
Urquinaona Plaza and Port Vell hotels have been using RateTiger Channel Manager to centrally manage rates and availability in real-time across all connected channels. The properties are also utilizing the eRevMax Channel Eco-system, which offers two-way seamless connectivity with global OTAs to reach out to new markets.

Read the full story here.

Chinese hotel chain signs eRevMax for market expansion and revenue growth

Rosedale Hotel Group has recently partnered with eRevMax to expand its online visibility to further improve market share. Intense competition in the Chinese hospitality sector has made it important for accommodation providers to optimize all demand sources. Online travel booking is growing in double digits in China and is expected to reach USD 48 billion by 2016.
“We chose RateTiger Channel manager as it is considered one of the best online distribution tools in the industry. It helps our Reservations team save valuable time while reducing workload, we can now make all updates directly from the RateTiger dashboard.” said Mr. Louis Cheng, General Manager of Rosedale Hotel Kowloon and Rosedale on the Park. Headquartered in Hong Kong, Rosedale Hotel Group will also be using RateTiger Shopper, the leading price intelligence tool to monitor rate parity across all its channels. This will empower the property with better room rates and price forecasting to generate more revenue. 
Read the full story here.

German luxury hotel chain selects eRevMax for optimizing online revenue

Althoff Hotel Collection has selected eRevMax’s channel management solution RateTiger for revenue optimization. All six Althoff properties spread across Germany and France will use RateTiger channel manager for automated inventory adjustment. Live alerts will enable the revenue management team to track, monitor, predict and evaluate cash priorities across the business more meaningfully.

“RateTiger gives instant control over yield management, allowing hotels to handle more product types while automating the distribution process. The diversification of product and exposure is going to have a positive impact on hotel bookings.” said Casey Davy, VP Sales, EMEA, eRevMax. The property will benefit from eRevMax’s recently released RateTiger Suite 3.0 which sports a dynamic user interface and integrated channel management functionalities, and is designed to maximize usability and effectiveness.

Read the full story here.

NASSCOM EMERGE: Establishing a Niche in a growing market


Last Friday I attended my very first NASSCOM event in Kolkata.  For those who are not aware, National Association of Software and Services Companies (NASSCOM) is a trade association of Indian Information Technology (IT) and Business Process Outsourcing (BPO) industry aimed at promoting and harnessing IT and Communications technologies for inclusive and balanced growth.

The topic for the event was ‘How to establish a Niche in a growing market?’ It was presented as a panel discussion and was essentially an experience sharing session characterized by a lively interaction between the panelists and the audience. Udai Singh Solanki, MD & CTO, eRevMax was invited as a panelist and he was fabulous on the day. He was joined by Atul Agarwal, Managing Director, InSync Tech-Fin Solutions Ltd and Kamal Agarwala, Founder & CEO, Exactlly Group Of Companies while Indranil Choudhury, co-founder & CEO, Lexplosion Solutions Pvt Ltd moderated the panel.


The session started with a round of introductions, post which the panelists shared their experiences on how they identified the niche segments in which their companies operate today and how they continue to lead in their segment. The topic was very close to the hearts of people on both sides of the table. Most of the attendees represented start-up firms providing products and services in highly specialized fields e.g. weather forecasting, engineering animation, to name a few.

The panelists each had a different yet similar story to tell. The difference primarily lay in how the business idea was conceived. Udai shared the story of how a chance meeting between the company’s founders led to the birth of eRevMax. He said, “Ideas should be rooted in a business need as there have to be takers to start with! When we created the Shopper product, we already knew that rate shopping was a pain point for hotel Revenue Managers and we provided them with an effective solution for it.”

When asked as to what the process is to define and succeed in a niche, Udai responded, “To start with, one must focus on both core competence and differentiation in terms of products / services offered. Establishing a niche is only the starting point. Competition will catch up sooner rather than later. Hence meeting the demands of a dynamic market in order to grow requires the ability to identify new opportunities and quickly respond to it. In our case, we continued to identify problems and develop new products to make life easier for revenue managers and today we can say we are the market leaders in hotel online distribution segment.”

Other panelists mentioned how they became niche players by trial and error, as a part of evolving and trying to establish a sustainable business. For a few, the idea stemmed from understanding genuine concerns of customers and a passion to resolve it for them. For yet others the motivation came from a sense of weariness of corporate life and the need to do something challenging.  The challenges faced by companies thereafter were quite similar.

The discussions also touched upon how start-ups find it difficult to attract and retain the right talent pool. The importance of having the right team cannot be emphasized enough!

It turned out to be a great session with meaningful takeaways for attendees. The panel discussion concluded with felicitation of the panelists followed by refreshments which provided networking opportunities to start-up owners keen for more ideas to push their business.

Overall, a well organized and interesting session, and I look forward to other such events. 

Kudos to NASSCOM for the job done well!

For pictures from the event, click here

Anupama Dasgupta is VP – Human Resource at eRevMax and is responsible for driving all HR and Organizational Development activities for RateTiger and eRevMax globally. Anupama is based out of Kolkata and can be reached at anupamadg@erevmax.com