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Latest News from Hospitality Industry – W4, March 2022

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details.

Good news – US booking sites seeing strong demand for 2022 travel. The rush to book summer vacation homes has further accelerated in 2022.

With changing times, comes change in preferences and demand of travelers. Online reputation is one of the major factors that help provide constant revenue for a hotel. Know the key hacks on how to provide guests with the best possible experience.

As the hospitality and travel industry continues to recover, and with group and business sectors still trailing behind, predicting transient travel demand patterns becomes more critical than ever. Hoteliers are also rethinking their approaches toward the transient space.

As U.S. hotels continue to recover from the devastating effects of the pandemic, there is still widespread agreement that group demand will be the last segment to recover.

Hotels are now following Remarketing & Retargeting strategy. The best and most effective method for display advertising is to stay top of mind with consumers.  Learn how hotel PPC campaigns can help increase occupancy.

Reach out to us for your hotel channel manager, CRS, rate shopper, hotel booking engine, website development or digital marketing requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today.

Enjoy the read!

newshound- ratetiger-hospitality

OTAs seeing strong demand for 2022 travel

Booking sites are seeing higher demand for spring and summer leisure travel as Covid-19 restrictions ease. The rush to book summer vacation homes has further accelerated in 2022.

https://www.businesstimes.com.sg/consumer/us-booking-sites-seeing-strong-demand-for-2022-travel

Enhance Guest Experience in your Hotel

Guest experience is the key to more bookings & revenue. A happy guest is likely to spread happiness by sharing his satisfactory experience. Travelers trust reviews more than anything else while making a booking. Click below to know the hacks to enhance guest experience in your hotel – https://lnkd.in/dkiyG_ga

Spring break, Easter trends predictive of US travel demand

As the hospitality industry continues to recover, and the business sector still trailing behind, predicting transient travel demand patterns becomes more critical than ever.

https://www.costar.com/article/687827198/spring-break-easter-trends-predictive-of-us-travel-demand

Hybrid hotels, beyond recreating the comforts of home

As the traditional definitions associated with travel, work, and living continue to expand and overlap, hoteliers are also rethinking their approaches toward the transient space.

https://www.hospitalitynet.org/news/4109575.html

Hotels look to attract group demand back

Though rumors of group demand death have been wildly exaggerated, it will take time, effort, savvy operations and an “all hands-on deck” approach to drive full-service hotel recovery.

https://www.hotelmanagement.net/operate/hotels-look-attract-back-group-demand

Travelboom: Hotel remarketing & retargeting strategies

It’s likely every hotel marketer has heard the terms hotel remarketing and retargeting before. Know why hotels and resorts should be using their hotel PPC campaigns to increase occupancy.

https://www.travelboommarketing.com/blog/retargeting-remarketing-for-hotels/

 

 

 

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What’s New in Hotel Distribution and Tech Trends? W1, October 2021

In the news round-up today, we see that Expedia is looking at a boom in international leisure travel with US opening borders for vaccinated Brits. Mobile bookings continue to grow – check out some of the key benefits of using mobile apps for your property. Further we have a piece on understand guest booking journey, an upcoming webinar jointly hosted by Simplotel and RateTiger for the US market focusing on Direct Bookings, and Booking.com introducing native ads within its platform.

Enjoy the read!

In the news round-up today, we see that Expedia is looking at a boom in international leisure travel with US opening borders for vaccinated Brits. Mobile bookings continue to grow – check out some of the key benefits of using mobile apps for your property. Further we have a piece on understand guest booking journey, an upcoming webinar jointly hosted by Simplotel and RateTiger for the US market focusing on Direct Bookings, and Booking.com introducing native ads within its platform.

Enjoy the read!

Expedia on getting back to normal

For Expedia, the expected US opening up to vaccinated Brits in early November will be an important next step towards what Kern confidently predicts will be a boom for international leisure travel.

https://travolution.com/news/in-depth/big-interviews/big-interview-a-more-ambitious-less-complex-expedia-primed-for-boom-times

Mobile Check-in Apps for Hotels: Top 5 Benefits

Smart technology and contactless digital interaction have become the buzzword now.  With health and safety becoming a priority for travelers, it has become essential for hotels to put guest safety and experience first for business growth and sustainability.

https://www.erevmax.com/blog/index.php/2021/09/mobile-check-in-apps-for-hotels-top-5-benefits/

Hotels need to effectively link first-party data across the value stack

Better understanding of how guests search – and ultimately book – their hotel stay, as well as better information on how guests utilize services and the actual amenities offered in the hotel.

https://www.costar.com/article/1820582034

UPCOMING WEBINAR: Accelerate Direct Bookings through Hotel E-commerce for US hotels

The rollout of vaccines, flexible booking policies and reduction in travel restrictions means that hotels are starting to see pent-up demand turn into bookings. With booking numbers steadily picking up across key destinations globally, domestic travel continues to aid travel recovery in USA. Join RateTiger and Simplotel for a webinar to understand how to “Accelerate Direct Bookings through Hotel E-commerce” on 28th October 2021 at 12:00pm ET.

Register today – https://cutt.ly/EENnxtt

Booking.com introduces ‘native ads’

The winner of that bid gets direct access to the second position in the results first page. The entry will have an ‘Ad’ label, different from the ‘Promoted’ one used when hotels participate in booster programs.

https://www.mirai.com/blog/booking-com-introduces-native-ads/

Reach out to RateTiger for your hotel channel manager, rate shopper, booking engine, website development or revenue management consultancy requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today

 

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Industry round-up on Hotel Distribution and Technology News – W1, October 2021

With hotels wanting to attract more direct bookings, a lot of them want to invest in Google Ads. But do you know how much it costs for hotel owners? While Google ads do provide immense opportunities for business owners, especially in the hospitality sector, there’s also a big room to commit mistakes and waste away the ad budget. Get some insights about this in the first article piece below.

A new STR report shows the improved profitability reported by hotel industries in Amsterdam, Berlin, London, Moscow and Paris.

Booking.com posted a recent study on US-based bookers that shows how travellers plan for and experience the first day of a trip. TripAdvisor has revealed an enhancement to its Plus subscription service enabling hotels to offer retail instead of discount rates for the first time.

And finally a piece on keyword research for hotels to drive their SEO strategy.  Understanding the competition for a certain keyword will also help you make a decision on whether you have a chance to rank.

Enjoy the read!

How Much Google Ads Cost for Hotel Owners?

Did you know for every $1 a business spends on Google Ads, they get an $8 profit through Google Search and Ads? There’s a reason why so many big brands spend millions on Google paid ad campaigns.

Read more – https://www.erevmax.com/blog/index.php/2021/10/how-much-google-ads-cost-for-hotel-owners/

Europe: Improved profitability, but well below pre-pandemic levels

August was the first month of the pandemic-era in which all five of these key European markets posted positive levels of GOPPAR.

https://str.com/press-release/europes-key-hotel-markets-show-improved-profitability-remain-well-below-pre-pandemic

The perfect guest arrival experience

Travel is more than just arriving at a destination. A recent Booking.com study with a selection of US-based bookers discovers how travelers plan for and experience the first day of a trip. The study included domestic and international travellers made up of couples, groups and families with children to learn about how they plan and experience a trip.

https://partner.booking.com/en-gb/click-magazine/perfect-guest-arrival-experience-key-factors-revealed

TripAdvisor on getting Plus right for both travelers and hotels

TripAdvisor Plus subscribers will be offered rewards they can access at check-in, instead of accessing instant savings at the time of booking.

https://travolution.com/news/travel-sectors/intermediaries/tripadvisor-iterates-plus-subscription-model-to-make-it-more-rewarding

Travelboom: Keyword research for hotels

SEO plays more of a role now than ever. It enables you to strengthen your online presence, drive traffic to your website, and enhance your hotel’s bookings. Ranking for the right keywords can greatly impact a hotel’s success, but choosing the right keywords to target can be tricky.

https://www.travelboommarketing.com/blog/proper-keyword-research-important-hotel/

Reach out to RateTiger for your hotel channel manager, rate shopper, booking engine, website development or revenue management consultancy requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today

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Hospitality Industry News on Hotel Distribution and Latest Technology – W2, August 2021

Great news folks! Initial demand building up for Business Travel even though there is a lot of concern around the rise in Covid cases in some geographies. eRevMax expands channel ecosystem and adds TUI, & StaySavvy and highlights Guestline as a PMS partner. Airbnb introduces flexible search to attract travelers, Booking.com introduces Inclusivity training program for accommodation providers to deliver more welcoming experiences to LGBTQ+ travelers.  Expedia revenue jumps in 2nd quarter driven by US hotel and vacation rental booking. And a sneak peek into the traveler mindset!

Enjoy the read!

Business travel resumes, hesitantly

Convention centers are reopening. Hotels and airlines report an uptick in bookings. But the rise in virus cases has tempered forecasts for a major recovery.

https://www.nytimes.com/2021/08/09/business/business-travel-hotels-airlines.html

eRevMax expands Partner Ecosystem with – TUI Group, Guestline and StaySavvy

With the travel industry moving towards a steady recovery, the initial demand build-up is coming from domestic tourism. Are you connected to the right channels and keeping them automatically updated with rates and availability on a regular basis? Choose from our wide network of partners and expand your hotel’s online visibility. Our featured partners for this week are TUI, Guestline & StaySavvy – connect to them today – https://lnkd.in/gX38MZPm

Airbnb tries flexible search to attract travelers

Rather than view Airbnb stays with specific dates, users can search for places with the promise of “weekend getaways” and choose the timing after.

https://www.adweek.com/performance-marketing/uncertain-world-airbnb-flexible-search/

Booking.com offers inclusivity training to accommodation providers

Program supports accommodation providers to deliver more inclusive and welcoming experiences for LGBTQ+ travelers.

https://travolution.com/news/travel-sectors/travel-agents/booking-com-offers-inclusivity-training-to-accommodation-providers

Expedia Group Q2 earnings driven by U.S. hotel and vacation rental bookings

Expedia Group saw its revenue increase more than 270% in the second quarter of this compared to the same period last year, from $566 million to more than $2.1 billion.

https://www.phocuswire.com/expedia-group-earnings-q2-2021

Travelers’ current mindset is high-end, high-spend

Luxury travelers don’t always travel during a pandemic. But when they do, they want to go big.

https://www.travelweekly.com/Luxury-Travel/Insights/Trends-in-luxury-travel-include-bucket-list-trips-private-experiences

Reach out to RateTiger for your hotel channel manager, rate shopper, booking engine, website development or revenue management consultancy requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today

 

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eRevMax expands Partner Ecosystem with – TUI Group, Guestline and StaySavvy

Highlights introduction of Room – Rate Management feature

eRevMax is glad to introduce a new Product Feature called Room and Rate Management API through which you can create, update and delete room types or rate plans in different OTAs directly from your RateTiger dashboard.

With travel recovery gaining pace, it is imperative that hotels have a clear understanding of market. After over a year of closures and restricted travel, every hotelier needs to implement sales strategies that work best for their target market as well as for their local destinations. Hence it is important for hotels to know which channels and partners can bring maximum exposure to their property. Here are some of our technology and channel partners leading in their specific markets. Get in touch if you wish to connect to any of our 450+ hospitality technology as well as distribution channel / OTA partners.

TUI Group

Our newest channel partner TUI is one of the world’s leading tourism group. Headquartered in Germany, the group consists of tour operators, 1,600 travel agencies and over 400 hotels which are in major holiday destinations. TUI Group offers integrated services and unmatched holiday experience from a single platform for its 28 million customers in 180 regions. Expand your hotel distribution with TUI to attract more bookings and market share.

Guestline

Rexlynx PMS by Guestline is our featured partner for this edition. It provides independent hotels and small groups with the tools and insights and automates routine tasks, liberating your staff to focus on the guest. Fully configurable and PCI compliant, Rezlynx PMS is a mobile-friendly cloud-hosted solution that supports hotels or groups of any size. You can create and manage bookings for multiple properties, easily develop rate plans and apply region specific accounting rules, among various other relevant features. Contact us today to know more.

StaySavvy

One of the first booking platforms to focus on eco-conscious travel, StaySavvy is a new addition to the eRevMax Channel Ecosystem. StaySavvy promotes sustainable travel by helping reduce carbon footprint and rewarding guests for travelling in an eco-friendly way. 2% of every booking is allocated directly to an environmental initiative, such as tree planting or wildlife conservation. It is a revolutionary new room booking platform, generating social impact with every booking. Enlist with this channel to grow your domestic bookings and promote sustainable travel.

Are you looking to manage any new channel from your RateTiger platform? CONTACT US – https://www.erevmax.com/erevmax-contact.html

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Hotel Tech News – July 2021, Week 5

RateTiger Hotel Channel Manager integrates with Simplotel, Updates from Google Hotel Ads, Booking.com and Expedia as well as Europe hotel occupancy recovery

RateTiger and Simplotel host joint webinar to showcase how hotels can accelerate direct bookings through hotel e-commerce

The two hotel technology leaders will be hosting a joint webinar on 12th August 2021 at 12pm IST to showcase how hoteliers can drive direct bookings and expand their revenue goals. The discussion will cover modern techniques and distribution tips that hotels can utilize to grow direct website bookings.

Register Now – https://rb.gy/gjqpmk

New York City hotels on the rebound

Weekly demand for hotel rooms in New York City reached its highest level since the start of the pandemic, with over 481,000 room nights sold the week of July 12.

https://www.businesstravelerusa.com/business-traveler-usa-story/new-york-city-hotels-on-the-rebound/

“Check-in date” multiplier now available on Google Hotel Ads.

The new feature allows hotels to work with a more familiar format which OTAs also use: by check in date.

https://www.mirai.com/blog/the-much-anticipated-check-in-date-multiplier-now-available-on-google-hotel-ads/

STR: U.K. leading Europe in hotel occupancy recovery

Demand is almost exclusively leisure-driven as the U.K. has benefitted from a successful vaccination program, a phased reopening and improved travel sentiment overall.

https://str.com/press-release/str-uk-leading-europe-hotel-occupancy-recovery

Price no longer primary driver of travel decisions

New research from Expedia Group reveals shifting views on travel, including positive sentiment on vaccine passports, increased budgets, and an enduring demand for safety and financial security.

https://welcome.expediagroup.com/content/dam/marketing/welcome2eg/published-assets/whitepapers/traveler-value-index-report/EN_Traveler_Value_Index_2021.pdf

Booking.com wants to become the ultimate intersection between payments and travel

The company’s new fintech unit integrates with loads of alternative payment providers, making it easier for bookers to book, and taking pressure from hotels.

https://www.benzinga.com/fintech/21/07/22160664/booking-com-fintech-lead-unpacks-payments-pivot-vision-to-refine-travel-experience

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

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The Week, That Was – July 2021 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

Leisure travel is bouncing back in parts of Asia

Tourist hotspots like Phuket are now open to international tourists who don’t have to quarantine, and others like Koh Samui are following suit.

https://www.cnbc.com/2021/07/19/travel-recovery-in-asia-but-covid-risks-remain-minor-international.html

Americans prefer hotels and resorts to vacation rentals

In addition to favoring hotels’ amenities and ease of booking, 74% of survey respondents feel hotels keep travelers safer.

https://www.valuepenguin.com/americans-prefer-hotels-and-resorts-vacation-rentals

Tips for managing a return to corporate travel

As the situation continues to change daily, there are a number of factors that can be considered now to best manage the return of business travel.

https://www.traveldailynews.com/post/tips-for-managing-a-return-to-corporate-travel

How embedded fin-tech fuels hotel bookings

Many independent hotel owners will have to up level their payments systems from legacy systems to SaaS based offerings.

https://www.paymentsjournal.com/managing-payments-how-embedded-fintech-will-fuel-travel-revenues/

Day passes help hotels plug pandemic holes in revenue

As hotels and resorts continue to look for ways to lure leisure and local travelers amid the pandemic, day passes have gained new relevance.

https://www.travelweekly.com/Travel-News/Hotel-News/Day-passes-helping-hotels-plug-pandemic-holes-in-revenue

 Reach out to us for your hotel connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

You may Know the Hotel channel manager and Online Distribution.

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The Week, That Was – July 2021 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

American Hotel Brand relies on RateTiger while on course to business recovery

US based hotel and real estate management company, Thy Collection, has improved revenue and occupancy for its properties leveraging eRevMax’s channel connectivity. Two of the properties under the Bel Air Hospitality brand are managing their online distribution with RateTiger and have benefitted with greater efficiency.

https://www.erevmax.com/ratetiger-news/ratetiger-news-archive/july2021-erevmax-american-hotel-brand-relies-ratetiger-course-business-recovery.html

CWT on how the travel sector has reinvented itself

From bubble resorts, to the rise of work-cations and a new breed of sustainably conscious consumers, the travel landscape is almost unrecognizable from that of previous years.

https://news.mycwt.com/blog_posts/3-trends-shaping-the-future-of-travel-102207

Corporate travel is starting to recover

Hotels, airlines and TMCs are all reporting that there has been an increase in corporate discussions over the past few weeks, as executives are back on track for months of virtual meetings and video conferencing.

https://afegames.com/corporate-travel-rebound-signals-first-signs-of-recovery-in-decimated-sector/

Hotel CEOs on new travel trends

How traveler behavior has changed, and how hotel brands are responding to those changes. The New York University School of Professional Studies Jonathan M. Tisch Center of Hospitality recently held a CEO think tank exploring how strong leaders adapt to change.

https://www.travelagentcentral.com/your-business/hotel-ceos-new-travel-trends

Green Pass” COVID travel app smoothing travel for Europeans

Europe has started cutting some of the red tape limiting international travel with its own version of a COVID-19 “passport.”

https://www.cbsnews.com/news/covid-vaccine-passport-travel-europe-green-pass-app/

The Hotel Demand Pulse June 2021

In both the U.S. and Europe, COVID-19 cases have dropped to levels not seen since March 2020. These drops have resulted in strong demand growth in both regions. APAC has seen dramatic drops in cases as well since last month, but demand has not yet reacted with significant growth.

https://koddi.com/the-hotel-demand-pulse-june-2021/

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

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The Week, That Was – July 2021 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

RateTiger certified by Global Hotel Alliance (GHA) as a recommended distribution partner

Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, has certified RateTiger by eRevMax, as a preferred distribution provider for its member properties. eRevMax has recently completed seamless integration with GHA, which is the latest addition to the eRevMax Ecosystem that has over 450 integrations including leading hotel technology platforms, OTAs, PMS, CRS, GDS, wholesalers, booking engines & more.

https://www.erevmax.com/ratetiger-news/ratetiger-news-archive/july2021-erevmax-ratetiger-certified-global-hotel-alliance-distribution-partner.html

U.S. travel bookings hit a new high

As of May 2021, traffic sits at 302.5M, which is higher than pre-pandemic levels. And not only are people browsing travel sites, they are also converting into customers. Top five U.S. OTA/Metasearch sites show a 24.3% increase in average monthly traffic YoY

https://www.prnewswire.com/news-releases/similarweb-digital-intelligence-report-from-travel-bookings-to-job-board-listings-signs-of-recovery-evident-across-the-board-301323121.html

Younger travelers more likely to choose all-inclusive packages

New research from Expedia Group reveals the influence of inclusion and diversity on booking decisions.

https://www.expediagroup.com/media/media-details/2021/Younger-travelers-are-more-likely-to-choose-accommodations-with-inclusive-policies/default.aspx

eRevMax Partner Ecosystem Highlights – Global Hotel Alliance, Trip.com

Online travel agents are increasingly important for a hotel’s distribution strategy to make their property visible among potential travelers. Not just the right OTA mix, but also the right promotions and deals targeted at different customer segments is very critical to convert lookers into bookers. Contact us today to expand your distribution connectivity today – marketing@erevmax.com

https://www.erevmax.com/blog/index.php/2021/07/erevmax-partner-ecosystem-highlights-global-hotel-alliance-trip-com/

Tripadvisor unveils new app

Refreshed mobile app debuts alongside new “Vacations Miss You” campaign, and provides more personalized inspiration for consumers already at their destination or planning ahead.

https://tripadvisor.mediaroom.com/2021-06-29-Tripadvisor-Unveils-New-App-as-Summer-Travel-Rebounds

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

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Announcing our Preferred Connectivity Partner status with Expedia Group

RateTiger’s high-quality connection delivers business growth for hotels

RateTiger – eRevMax has been recognized as a 2021 Expedia Group Preferred Connectivity Partner. This recognition as a Preferred Connectivity Partner underscores RateTiger’s focus on building and maintaining a high-quality connection that empowers hotels to grow their businesses on the Expedia Group marketplace.

Preferred Connectivity Partners are high-value connectivity providers recognized for their advanced systems with a wide range of products and an excellent connection to Expedia Group. This designation is a result of RateTiger’s commitment to:

  • Enabling a wide range of tools and capabilities in the Expedia Group marketplace
  • Providing a quality Expedia Group connection with a reliable user experience
  • Ensuring a streamlined Expedia Group onboarding experience and high-quality support for properties
  • Maintaining a strong portfolio of high-performing properties on Expedia Group marketplace

We’re proud to provide a high-quality connection to our customers and empower them to perform their best on the Expedia Group marketplace.

eRevMax’s Channel Ecosystem (CES) offers two-way XML connections with leading global and regional sales channels for seamless connectivity. Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ