HOSPA Conference, UK


HOSPA (formerly BAHA), the UK’s leading organization in financial management, revenue management and IT in the hospitality industry, organized its Annual Conference in November at the Sofitel Hotel – London Heathrow.

The theme for the event was “Taking Investment Forward”, in terms of investing in people and businesses to create more value.  The one-day conference was kept very crisp targeting the major investment issues to help industry professional understand how to face these crucial challenges related to funding. Russell Kett, President, HVS – specialists in hotel valuations, opened the session involving experts and professionals through a debate aimed at finding solutions to the doubts of hoteliers located away from the big cities and beyond. The lack of interest from investors, along with the problems associated with re-financing in 2013, is one of the main reasons that blocks the revival and promotion of tourism in the UK, and especially in outlying areas such as provinces.

“Boosting investment in the world’s hotel sector is the single biggest challenge facing the industry today. Despite strong buyer interest in the global hotel market and plenty of equity available, not least from the Far East and Middle East, there are few hotel transactions taking place outside key locations and gateway cities across Europe. In the UK, there is little investor appetite in the provinces where hotel trading continues to languish in all but the best-run hotels. Obtaining debt finance for hotel acquisitions is tough and a number of re-financings due in the next year will prove challenging to accomplish in the current environment without a significant chunk of fresh equity and an understanding bank,” said Rassel Kett – President, HVS.

Following the topics on finance, there were discussions on the trends and developments in Revenue Management, and how it could affects hotel sales and revenue. Casey Davy, VP – Sales, EMEA & Canada and Cristina Blaj, Sales Manager, UK & Ireland, attended the event as delegates representing eRevMax and shared their inputs on these topics.


To view pictures from the event, please click here.

Domenico Defina is Sales & Marketing Intern at eRevMax and is based out of London. He can be reached at domenicod@erevmax.com

WTM 2012 – Hoteliers really ready for maturing channel management technology


While in parts WTM 2012 seemed quieter than in previous years, attendees were much more ready to develop more sophisticated revenue management strategies as their pricing structures and sales environment becomes more complex. Hoteliers are much more aware of channel management and the functionality required to optimise the performance of their sales channels.

As they look further into how to improve their RevPar through direct selling, better commissions and improved visibility they realise the importance of having the right tools to support them. Channel management is an outgoing, but if used right the cost can be covered in a matter of months, while also helping the revenue manager to yield more.

Our partners Xotels, just prior to WTM, explained the key to deciding on the right channel manager for your hotels .

Channel Management: an ongoing challenge for hotels – part 1


During the Travel Technology Presentation, The Three P’s of Hotel Sales, Best Western Belgium explained the benefits of the right data and direct access to various channels for over 55 properties


LateRooms explained the challenges faced in the new consumer buying pattern and the points of influence in social media.

While eRevMax identified the opportunities ahead for hotels and how technology must be approached to meet these changing demands.



WTM is an opportunity for hotels to benchmark technology providers and learn about the market, even our own junior team came away inspired and enthused – learning much more about the industry than you can simply by reading articles and making phone calls.


However we have much more education to do, as we launch RTSuite 3 to start optimising and automating channel connectivity solutions for hotels to achieve more bookings at better rates! Check out our new RTSuite 3 in the video below to know more.


Ryan C Haynes is VP – Marketing Communications at eRevMax. He presented ‘The Distribution Challenge’ research findings during ‘The 3 Ps of Hotel Sales’ session. Ryan is based out of London and can be reached at ryanh@erevmax.com