The Week, That Was – July 2018 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Expedia says packages are better for hotels than room-only

Hotels are achieving higher average daily rates (ADR) from consumers who book packages rather than just rooms, according to data from Expedia Group.

The online travel giant said consumers buying packages paid around 30% more in ADR than those making standalone hotel bookings.

https://www.tnooz.com/article/expedia-says-packages-are-better-for-hotels-than-room-only/

 Indian budget hotel endorses RateTiger Channel Manager for online distribution

Kolkata based IndiSmart Hotel has endorsed RateTiger for simplifying online distribution. The property has been using eRevMax’s cloud-based Channel Manager and Shopper for managing their online sales channels and has improved their business operational efficiency.

https://goo.gl/gyX3Jr

Hotels.com launches hideaway hotels category

Hotels.com has introduced the Hideaway Hotels category in response to a lift in bookings in the last two years, with a 60% spike in guests leaving positive reviews for off-the-grid hotels.

https://goo.gl/N3SCFX

Is hotel luxury dead?

When hotel discount brokers offer “luxury” accommodations at $49 a night, as occurred during the recent Independence Day holiday, does the word “luxury” have any useful meaning?

Read the interesting article: http://exclusive.multibriefs.com/content/is-hotel-luxury-dead/travel-hospitality-event-management#When:13:51:00Z

 How Booking.com is trying to solve travel’s pain points

The CMO of Booking.com explains how the company is trying to ease some of those unhappy surprises. Learn more about it by watching the video.

https://goo.gl/4AoyiF

Google tests location tab for hotel knowledge panels

Google is testing a new location tab and section within the hotel knowledge panels. The location tab contains information that tells you what is around the hotel, including sections such as highlights, top sights and a getting-around section.

https://goo.gl/v4eKcn

Connect with us for your connectivity needs to make the most of online revenue.
https://goo.gl/3gKUJZ

Thanks and have a good day!

LodgeGate implements RateTiger for seamless online booking connectivity


Dutch-based company Hotels Online, provider of LodgeGate Hotel Management System (PMS), has selected RTConnect, the premium XML interface, for electronic rate and inventory distribution as well as reservations delivery.

RateTiger recently completed the 2-way XML connection integration with LodgeGate and its 150+ hoteliers are currently adopting the technology to better manage sales. Over 30 properties will soon be using the enhanced service and benefit from a two-way connection to their electronic distribution network. Customers of the PMS will be able to automatically maximize their online presence while avoiding over-booking through an easy-to-use interface.

LodgeGate’s customers can now easily manage and update multiple sales channels including the Global Distribution Systems (GDS), various Online Travel Agents (OTA), e-commerce and social media. Rate and availability data already present in their PMS can now be shared automatically with RateTiger’s channelmanager. This will save time and provide opportunity to make additional money.

As part of the interface, hotels will also receive booking confirmations directly into their property management system, therefore sparing the effort of manual data entry.


RateTiger Shortlisted for Travolution Awards 2011

RateTiger, the premium channel management solution provider, has been nominated as a finalist for the Travolution Awards in the Best Technology Provider category. The nomination has been made based on its channel connection achievements.

The Travolution Awards, considered one of the industry’s highest accolade for online innovation and excellence in the UK, aims at recognising companies, brands and individuals who excel in the fields of online travel distribution, digital marketing and technology.

RateTiger has been recognised for its success in creating the largest online channel network, offering hoteliers’ access to more than 750 OTAs globally. The full service channel manager constantly develops technology to help hotels to take advantage of new opportunities to optimise marketing and sales online including utilising social media platforms like Facebook. It recently became the first channel manager to distribute hotel inventory and rates to eBay, the largest international ecommerce platform representing 14% of global e-commerce.

“We encourage innovation and integration of technologies to support the evolution of online sales and channel management. Hoteliers are fond of our solutions because we provide them meaningful single-point access to all required channels, and continue to add new platforms” said Michael McCartan, COO RateTiger. “GDS, via CRS, booking engines, tour operators, OTAs to social media, online advertising and auctioning platforms has been very successful. Now with this prestigious award nomination, we know we are on right track and will continue to create value for our customers.”

These connections help hoteliers to broaden the reach of newer market segments, further maximises online revenues while minimising the workload involved in researching and managing new media.


Newshound: Trends and Reports – Hotel Online Distribution


Revenue Measurement Is Not Revenue Management

In pricing and revenue management, hedging your bets with a tried-and-true process may actually be riskier than taking a chance on something different. It sounds counterintuitive, but the fact is that the conservative route to pricing practices is costing big hospitality firms millions in revenue, risking their future viability.
http://www.hotelexecutive.com/subscribe/2669/

Integrating e-commerce into a hotel’s overall business strategy

Commerce should be a compliment to every part of a hotel’s operations. All staff members need to be briefed on the advantages of taking a collaborative approach to e-commerce.The front desk staff, for example, needs to understand the correlation of stellar customer service on online guest reviews and the ability of a hotel to sell its products online.
http://www.hospitalitynet.org/news/4052549.html

Online traveler review volume continues to grow

A new report from PhoCusWright reveals that online hotel review volume expanded significantly in 2010, as traveler opinion plays an increasingly powerful role in the online travel search-shop-buy process. PhoCusWright’s Social Media in Travel 2011: Traffic, Activity and Sentiment analyzes nearly 2.9 million online traveler reviews, covering more than 26,000 U.S. properties of 65 top hotel brands.
http://www.traveldailynews.com/pages/show_page/44789-Online-traveler-review-volume-continues-to-grow

“RM now moving away from overall profitability towards customer centric profitability”

It is critical to understand that the interests of the hotel are the same as protecting your most valuable customers, says Devdutta Banerjee, Regional Director – Revenue Management, India Bangladesh and Nepal, Starwood Hotels & Resorts.
http://www.eyefortravel.com/news/hotels/%E2%80%9Crm-now-moving-away-overall-profitability-towards-customer-centric-profitability%E2%80%9D