Posted on

eRevMax Channel Ecosystem connects with leading Japanese OTA for deeper integration

Rakuten Travel has become the first Japan-based OTA to partner with eRevMax, utilising the ARI abilities of both RateTiger and Connect to offer greater opportunities to their clients. Rakuten Travel had noticed the changing trends within the travel industry particularly that travellers are now looking for more choices, competitive rates and last minute deals. This integration is become the part of Rakuten Travel’s global expansion says company president Takanobu Yamamoto.

The largest online hotel reservation website of the Japan, Rakuten Travel, currently connected with over 80,000 hotels worldwide including approximately 30,000 hotels in Japan, will be able to gain access to broader products and more availability, improve booking conversion and increase revenues as part of its growth plans across South East Asia, USA and Latin America.

Posted on

Russian hotel OTA Travel.ru (Oktogo) integrates with eRevMax for advanced XML connectivity

Travel.ru, Russia’s largest OTA, has recently completed a two-way integration with eRevMax in order to provide their users with greater flexibility, improved visibility, and more efficient and effective booking processes. Maintaining a portfolio of 350,000 hotels across the globe, Travel.ru had identified issues relating to outdated rates and properties being overbooked simply due to the difficulties in overseeing such a large number of properties. CEO Marina Kolesnik sought out an easy-to-use, cost effective solution to tackle these problems head on, whilst also providing users with additional benefits, most notably eRevMax’s Reservation Delivery Service, which transfers online bookings through the OTA directly to the hotel’s internal PMS.


Posted on

What is Revenue Management?

Revenue management is a term that’s often thrown around the hotel industry, but what is it, exactly? Some believe that revenue management is all about ensuring a capacity of 80 percent or more at any given time, regardless of what it takes, but does this really equal good revenue management? Perhaps not. Instead, revenue management is about understanding past trends, having a good overview of the current market, sensibly forecasting the future, and addressing rates based upon these aspects combined. It’s about knowing what people are willing to pay, rather than what they want to pay, and not succumbing to cheaper rates for fear of not meeting targets. Overall, revenue management could be described as ‘the art of turning business away’.

Read full story here

Posted on

eRevMax adds metasearch channels in its distribution offerings

While the concept of Meta search has existed for a number of years, but recently this method of research has become prominent within the travel industry. Following a 13 percent annual growth and a greater number of travellers citing a preference for Metasearch, eRevMax has partnered with World Independent Hotel Promotion (WIHP), to allow users of Connect and RateTiger to expand their visibility across Google Hotel Finder, TripAdvisor, Trivago, Kayak, and WeGo. It is anticipated that this will boost direct bookings, therefore reducing OTA fees. As a result of this partnership, tens of thousands of hotels across the world have been given new and exciting opportunities, according to WIHP VP Martin Soler.

This new partnership will help hotels to increase bookings and revenue for their property, by driving qualified leads from metasearch sites to their own website. This will help them in reducing OTA commissions and improve overall profitability. The advanced tracking available with the service will help hotels to know the exact return on investment for each metasearch channel they are advertising on.
Posted on

Rocco Forte Hotels partners with eRevMax for real-time price intelligence

Rocco Forte Hotels, a collection of luxury brand operating throughout Europe, has partnered with eRevMax to maintain their everyday business plan. Using RateTiger Shopper, Rocco Forte Hotels have been able to determine and identify trends in competitor pricing, allowing them to amend their own rates as necessary in order to attract customers and boost sales whilst still maintaining adequate revenue. Group Director of Revenue Management at Rocco Forte, Christopher Cooper, has found that the integration with RateTiger Shopper has encouraged ‘more intuitive rate decisions’ and formed a more solid revenue strategy. Further, they will also get benefit from eRevMax’s new Managed Reports service, a high end accurate data to be delivered directly in their email id.
rocco-forte
Posted on

eRevMax Tigers in search of Royal Bengal Tigers

We, the eRevMax Connect team in Kolkata decided to bring 2013 to a dramatic end – we decided to have a rendezvous with the Royal Bengal Tigers. So, off we went to Sunderbans – considered the home to these tigers. The Sunderbans are a part of the world’s largest delta formed by the mighty rivers Ganges, Brahmaputra and Meghna. Situated on the lower end of the Gangetic West Bengal, it is also the world’s largest estuarine forest. The Sunderbans is criss-crossed by hundreds of creeks and tributaries.

We started early on a cold December morning from Kolkata, and after a 4 hour bus journey, we got on the boat that would take us to the forests. As the boat sailed through the river, we were mesmerized by the greenery around the mangroves forest. In just 3 hrs we were out from the ugly concrete jungle and entered the beautiful greenery of a natural jungle.


We were excited when we found a giant crocodile resting on the bank of rivers, deers grazing grass and birds chirping all around. While moving slowly on the river, we were all praying and hoping that we would get lucky and get a chance to see the tigers in all their glory – but alas – it was not to be!

We started early on a cold December morning from Kolkata, and after a 4 hour bus journey, we got on the boat that would take us to the forests. As the boat sailed through the river, we were mesmerized by the greenery around the mangroves forest. In just 3 hrs we were out from the ugly concrete jungle and entered the beautiful greenery of a natural jungle.

We had to content ourselves with the crocs and deers – which in itself was a hell of an experience. The whole journey was an eye-opener as we realized that there is so much life and greenery in these jungles. It was an amazing experience – by the evening as the sun turned red,our boat reached the river bank and we left Sunderbans with the promise to return again soon to this green Delta.


Shared by Kunja Behari Acharya – seen here 1st from right.
Posted on

eRevMax receives high marks for service and technology innovation

As part of eRevMax’s continued dedication to customer satisfaction and to ensure that existing and future products are developed with client’s need, eRevMax have recently asked their RateTiger and Connect users to complete a survey based upon the service they have received, along with ease-of-use and ongoing support of the products in question. The results have been published, and indicate that eRevMax deserve their place at the top of the board in channel management. 85 and 90 percent of RateTiger and Connect users cite the software as
being reliable and easy-to-use, respectively, and the majority would recommend the software to others.

Read the full story here

Posted on

Cleartrip partners with eRevMax

Indian-based OTA Cleartrip has recently completed two-way integration with eRevMax, becoming one of the company’s certified distributors, and certainly one of the biggest within the Indian Subcontinent. This integration means that Cleartrip’s 113,000 (and growing) hotel users across the globe now be able to gain access to broader products and more availability that allows for increased rate parity, real time availability updates, and increased visibility not just within India but throughout the world. The integration comes as OTAs are beginning to notice new trends within the travel industry, and seek solutions to meet demand. Cleartrip Director Amit Taneja reports that Indian travellers are now looking for ‘competitive rates, exhaustive choices, room availability and last minute deals’ above all else.


Click here to read the full story.

Posted on

protel integrates with eRevMax for seamless online booking connectivity

protel hotel software and eRevMax today announced the successful integration of eRevMax’s two-way XML gateway Connect with protel’s property management system (PMS), offering hotel end-users a wider distribution platform to help increase online exposure and bookings.
Katja Möller-Osthues, Director of Sales at protel, commented: “The integration with eRevMax is a win-win partnership as we aim to help our hotel clients improve operational efficiencies while enhancing distribution reach.”

Hotels using protel’s PMS product range including SPE (Single Property Edition) and MPE (Multi Property Edition) will benefit from updating rates and inventory on a diverse mix of online distribution channels directly from their hotel system in real-time. The secure XML connection will ensure live rate and inventory updates as well as booking data retrieval, thereby keeping the hotel PMS updated at all times.

Click Here to read the full story.

Posted on

Ostrovok.ru integrates with eRevMax for seamless connectivity

The biggest hotel search engine in Russia, Ostrovok has completed a 2-way XML interface with eRevMax to offer faster connectivity to its growing base of customers. With this integration accommodation provider will be able to update inventory availability and room rates in real-time helping them control pricing strategies and optimize their revenue.


“We are glad to announce our partnership with eRevMax. RateTiger is leading e-channel manager on many markets and our partnership will help us to grow our hotel network both in Russia and in Europe.” said Pavel Babenko, Director for International Markets, Ostrovok.

The partnership will revolutionise bookings and inventory control for Ostrovok, which requires increased efficiency due to hastening demand in Russia, where the online travel market is expected to cross $10 billion, accounting for 20% of the total travel market.
Click here to read the full story.