Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details.
- The state of loyalty for travel and lifestyle credit cards in 2024
- Springboard Hospitality teams up with Procure Impact
- The impact of cultural events on travel marketing revenue
- Hilton Sandestin Beach Resort reveals $35M upgrade
- Leisure Hotels & Nature’s Heaven’s Kasauli Resort collaboration
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Enjoy the read!
The state of loyalty for travel and lifestyle credit cards in 2024
Credit card loyalty programs have become one of the most popular ways to access travel rewards and perks. According to Skift Research, roughly a third of U.S. Gen Z and millennial travelers book airline and hotel reservations through credit card platforms, while only a quarter use online travel agencies (OTAs). The report explores how providing consumers with choices creates a sense of abundance and provides more opportunities to match their desires and aspirations.
Procure Impact and Springboard Hospitality partner up
Springboard Hospitality announced its collaboration with Procure Impact. By sourcing products from social enterprises, Springboard Hospitality will add new products—ranging from in-room coffee and snacks to wellness products like candles and bath salts—and demonstrate its commitment to driving social impact by supporting vulnerable communities through its pledge of 5,000 hours of work.
The impact of cultural events on travel marketing revenue
Travel marketers know that popular cultural events like the Eras Tour, the Super Bowl, Wimbledon, and Formula 1 racing can significantly boost revenue — but how can they ensure they’re maximizing the potential of these events to increase visibility and capture demand? Expedia Group’s TravelAds and Flight Sponsored Listings are strategically designed for performance marketing, capturing travelers’ attention precisely when deciding to book rather than merely for brand awareness.
Hilton Sandestin Beach Resort’s major $35M renovation
Hilton Sandestin Beach Golf Resort & Spa, situated on the pristine emerald coast of Northwest Florida, proudly unveils its $35 million renovation completion. This exciting announcement coincides with Hilton Inc. being honoured as Fortune’s #1 ‘Best Company to Work for in 2024’. Presenting guests with a delightful retreat, Hilton Sandestin Beach’s renovation commenced with its guest rooms and suites, providing a contemporary beachfront haven for visitors.
Leisure Hotels & Nature’s Heaven’s Kasauli Resort collaboration
The resort will house 30+ aesthetically designed rooms and furnished cottages in sprawling four acres in the serene Solan district. As part of its expansion strategy, the group plans to create a mixed-use project, such as privately owned furnished apartments with a luxury resort, promising breathtaking views of the Kasauli Hills and lush valleys. Scheduled to welcome guests in early 2026, this resort promises an unforgettable retreat amidst the serene beauty of Kasauli Hills.
That’s all folks!