Category: Industry News

Here is your weekly industry news wrap. Check out the short snippets here and follow below for more details.

At its annual partner event, EXPLORE, Expedia Group debuted a three-tiered strategy to redefine its place in travel.

RateTiger publishes featured partners for April with Expedia, Hotelbeds and tiket.com making to the list.

Airbnb announced a big earnings quarter that hinted at a big change coming : a complete redesign of how people search on its service.

Booking Holdings has just delivered its highest quarterly tally of travel planning in the company’s history, it’s racing to fill a specific hole in its stable of flight, hotel, car rental and other vacation and leisure reservation offerings: alternative accommodations.

Travel demand has “soared” but beware of new challenges also the travel landscape has changed, and customer behaviours have too. It’s time for hotel marketers to shake up their strategy and adapt accordingly.

Reach out to us for your hotel channel manager, rate shopper, booking engine, website development or digital marketing requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today.

Enjoy the read!

Expedia’s three-pronged approach to serve traveler needs.

At its annual partner event, EXPLORE, Expedia Group debuted a three-tiered strategy to redefine its place in travel, including a new technology platform to power the industry called Expedia Group Open World; a reimagined marketplace that rewards partners for delivering great traveler experiences

https://www.webintravel.com/expedias-three-pronged-approach-to-serve-traveller-needs/

RateTiger publishes featured partners for April – Rewarded Elite Status on Expedia & offers OBP on Hotelbeds

RateTiger has achieved Elite Connectivity status with Expedia Group. Further the company is the 1st hotel channel manager to offer Occupancy Based Pricing (OBP) on Hotelbeds. RateTiger has also featured tiket.com, one of the leading channels in APAC for attracting more demand for hotels in the region. If you are looking to expand online distribution for better visibility and improving room occupancy for your property, then contact RateTiger today.

https://lnkd.in/g2WvHmQ3

Airbnb’s next big change: Search

Searching for travel online has worked the same way for the past 25 years: you enter a location and dates into a search box. But the world has changed.

https://skift.com/2022/05/03/airbnbs-next-big-change-search/

Booking.com’s alternative accommodation push

The company is launching new marketing campaign and continued investment in the alternative accommodation space.

https://www.pymnts.com/travel-payments/2022/booking-holdings-eyes-airbnb-expedias-vrbo-in-push-to-offer-alternative-accommodations/

Travel agent business is booming

The complexity around travel has presented an opportunity for agents across business and leisure travel that has led to a “phenomenal increase in new to agent business”.

https://www.businesstravelnewseurope.com/Management/Business-is-booming-but-beware-new-challenges-warns-Advantage-boss

The future booking landscape: What hotel marketers need to know.

The travel landscape has changed, and customer behaviours have too. It’s time for hotel marketers to shake up their strategy and adapt accordingly.

https://www.triptease.com/blog/the-future-booking-landscape-what-hotel-marketers-need-to-know/

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details.

Great news – Business travel is surging forward, international travel is returning and despite new challenges, industry recovery is entrenched. In addition, corporate travel policies are undergoing a revamp and employees are broadly willing to travel for business.

Denver’s ‘Populus’ Will Be The First Carbon-Positive Hotel In The U.S.

Novel Hotel City Centre Strongly recommends eRevMax solutions for online distribution. The hotel has increased its occupancy to 90% by leveraging RateTiger.

US hotel rates surge to record high. Also travellers across South-east Asia and Australia have been resuming outbound travel with a vengeance.

Lastly ending with a good piece of information, it is now possible for hotels to remove negative reviews and sanitize your business image. Enlist with a professional reputation management company to help you remove negative Google reviews.

Reach out to us for your hotel channel manager, rate shopper, booking engine, website development or digital marketing requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today.

Enjoy the read!

Global business travel recovery sees double-digit surge since February

Latest GBTA Business Travel Recovery Poll reveals more international travel resumes and travel bookings, spending and willingness rises, alongside policy, inflation and sustainability factors.

https://www.gbta.org/blog/global-business-travel-recovery-sees-double-digit-surge-since-february/

Can the hotel industry reach a carbon positive future?

Carbon positivity is emerging as the next step in eco-focused hospitality. It’s the latest in a wave of hospitality destinations that are stepping up the sustainability factor.

https://www.surfacemag.com/articles/populus-studio-gang-carbon-positive-hotels/

Novel Hotel City Centre increases occupancy to 90% with RateTiger

The four-star property has been using RateTiger Connect for 2-way rate and inventory as well as reservation data transfer between sales channels and hotel PMS.

Know more on how they leveraged this rise in online bookings –  https://ratetiger.com/novel-hotel-city-centre-increases-occupancy-to-90-with-ratetiger/

U.S. hotel rates surge to record high

The average U.S. hotel daily room rate last month was $146.61 – the highest average daily room rate of any month on record, according to hospitality data firm STR.

https://thepointsguy.com/news/us-hotel-rates-record-high/

Asia’s travelers are back and with new preferences and expectations

Growing demand for luxury and wellness-focused travel shows that people are searching for premium travel options. . Domestic demand has almost reached pre-pandemic levels – Malaysia and Indonesia have already surpassed 2019 demand – and international demand is picking up fast.

https://www.webintravel.com/asias-travellers-are-back-and-with-new-preferences-and-expectations/

How to delete a Google review

Negative Google reviews can adversely affect your business, fortunately, it is possible to remove negative reviews and sanitize your business image.

https://www.quicksprout.com/how-do-you-delete-a-google-review/

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details.

• TripActions has seen travel spend increase a whopping 220% from January through March 2022, jumping 1650% YoY in March 2022.
• Online Travel Agents (OTAs) are seeing a sharp rise in traffic and engagement. From the trough in April 2020 of 30.6 mil. visits, OTAs have seen a 327% increase in traffic to 130.7 million.
• Travelers are more interested in self-contained forms of accommodation. In STR’s latest survey shows Growing Interest in Short-Term Rentals during the pandemic.
• Meta search becomes important, particularly for independent hoteliers. In 2022, the number of travelers using a meta search system is significantly higher compared to earlier study.
• With excitement building around travel again, people are turning to Twitter to engage with their communities as they look for travel inspiration and advice. In fact, there’s been a rise of responses in the timeline about recommendations, destinations, and how to have the best experience.

Reach out to us for your hotel channel manager, rate shopper, booking engine, website development or digital marketing requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today.

Enjoy the read!

March blew the doors off of business travel

With Omicron cases decreasing and travel restrictions dropping, spending for U.S. business travel has seen a huge growth in the past two months, according to the latest TripActions data.

https://tripactions.com/blog/state-of-business-travel-and-expense-q1-2022

OTAs seeing sharp rise in traffic and engagement

According to Similarweb’s 2022 Travel Industry Insights Report, since January, traffic to top domains in the car rental, hotel and vacation rental sectors has been at or above levels seen in those months during 2019.

https://acrobat.adobe.com/link/review?uri=urn%3Aaaid%3Ascds%3AUS%3A8b9cf383-5024-3461-8a39-28ed34348143#pageNum=1

Accommodation preferences shift from pre-pandemic norms

STR’s latest travel and accommodation research show that travelers’ perceptions of accommodation are shifting in terms of their interest in different types of accommodation product.

https://www.costar.com/article/2093302295/travelers-accommodation-preferences-shift-from-pre-pandemic-norms

Travelboom: Why Meta matters for direct hotel bookings

Paid search delivers phenomenal results but still lacks the ability to dynamically display an actual nightly rate. This is where meta search becomes so important, particularly for independent hoteliers.

https://www.travelboommarketing.com/blog/why-meta-matters-for-direct-hotel-bookings/

The power of mobile in driving direct traffic conversions for hotels

Mobile is no longer a second thought as it dominates online traffic to hotel websites.

https://blog.thehotelsnetwork.com/mobile-hotel-bookings

Travel is trending on Twitter again

Underlining the rising interest in travel, Twitter has provided some new insights into how users are tweeting about holidays and travel topics, and what brands need to know about the latest trends.

https://marketing.twitter.com/en/insights/twitter-conversation-report-travel-2022