Category: Hotel Online Distribution

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What’s New in Hotel Online Distribution and Tech Trends? W4, March 2023

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • Jumeirah is the perfect place to celebrate the holy month of Ramadan 
  • Belfast’s Europa Hotel has completed a £10m renovation program 
  • Registration now opens for Arabian Travel Market 2023 
  • ECHO Suites extended stay by Wyndham brand in just one year 
  • Marriott announced the milestone of opening the 1000th hotel 

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, website design, and digital marketing requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read!

Newshound w4, March 2023

Celebrate the holy month of Ramadan with the Jumeirah Group 

From the aromatic Lebanese fare at Al Nafoorah to authentic flavours at Pai Thai and international inspired dishes at Nuska Beach, guests have endless options to savour the moment this Ramadan. Set on the stunning beach to glittering city skylines and traditional Arabesque interiors. Gather your friends, family and loved ones and embrace the spirit of the Holy Month while discovering exceptional culinary moments across Jumeirah’s award-winning venues.  

https://www.shorturl.at/dqFWY

Europa Hotel completes £10m renovation of guest bedrooms 

The Europa Hotel in Belfast, Northern Ireland, has completed a £10m renovation programme for its guest bedrooms. 100 front-facing Superior bedrooms, 80 Classic bedrooms and five Suites have been completely redesigned and upgraded. The hotel’s Classic rooms have new King Cloud Bed and Superior rooms have Super King Cloud Beds. The Europa Hotel is a world-famous hotel in Belfast located in the heart of Belfast City Centre. 

https://www.hospitalitynet.org/announcement/41009327/the-europe-hotel-resort.html 

Registration now opens for the 30th edition of Arabian Travel Market 

Registration for Arabian Travel Market (ATM) 2023 is now open. The event will take place at Dubai World Trade Centre (DWTC) from May 1 to 4. The 30th edition of ATM will offer a forum for industry leaders and policymakers from across the Middle East and beyond to explore challenges and opportunities related to the future of sustainable travel. 

https://www.shorturl.at/xzHT7

Wyndham’s ECHO Suites pipeline reaches 200 hotels in 1 year 

Wyndham Hotels & Resorts announced the continued expansion of its ECHO Suites Extended Stay by Wyndham brand, which in just one year, now has more than 200 hotels in its development pipeline. The brand broke ground on its first three hotels late last year, and nearly two dozen more ground breaks are expected for this year. The first ECHO Suites hotel is on track to open by the end of this year with additional hotels fast following in 2024. 

https://www.shorturl.at/jvEZ1

Marriott International, Inc. celebrates 1000 hotels in Asia Pacific 

Marriott International, Inc. announced the milestone opening of its 1,000th hotel in Asia Pacific, signaling its continued confidence in the region’s long-term growth potential. The company entered the region nearly 50 years ago and has steadily increased its Asia Pacific footprint. The company anticipates adding 100 hotels – roughly two hotels per week – in Asia Pacific in 2023, expanding its footprint in key Asia Pacific markets.  

https://www.shorturl.at/dCOR4

That’s all folks! 

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What’s New in Hotel Online Distribution and Tech Trends? W3, March 2023

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • Travel buyers expect travel volume to hit pre-Covid levels in 2023 
  • Ramadan staycations offer at Steigenberger Hotel, Doha 
  • Saudi Arabia collaborates with the Italian company for “Dream of the Desert,”  
  • Hyatt to expand the inclusive collection in the Caribbean 
  • Opening of The Beacon Hotel by Concept Hospitality

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, website design, and digital marketing requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound w3, March 2023

The majority of buyers expect travel volumes to hit pre-Covid levels by the end Of 2023 

A majority of U.S. corporate travel buyers expect their company’s business travel to ramp up and return to pre-pandemic levels by the end of 2023. This is according to a new report – “How Travel Managers Will Succeed in 2023” – from the Global Business Travel Association (GBTA), the world’s largest business travel association, and Spotnana, the modern infrastructure for the travel industry. 

https://www.hotelnewsresource.com/article125404.html 

Steigenberger Hotel, Doha offers luxury staycation this Ramadan 

Steigenberger Hotel Doha, the world-class hotel of Deutsche Hospitality, is offering an unforgettable Ramadan experience for those seeking luxury during the holy month. The hotel reflects the traditional essence of Ramadan through its relaxed ambience and warm inviting atmosphere perfect for families and friends to come together.   

https://www.shorturl.at/fgFS5

“Five-star luxury” trains across Saudi Arabia’s desert 

Saudi Arabia’s national railway has partnered with the Italian development and management firm behind Orient Express to launch “five-star luxury” trains across the Kingdom’s desert. The project has a value of $51 million in train manufacturing and $10 million in further investments in Italy. The train service will be called “Dream of the Desert.” 

https://www.hoteliermiddleeast.com/saudi-arabia/saudi-arabia-orient-express-train 

Hyatt teams up with Be Live Hotels to expand the inclusive collection in the Caribbean 

Hyatt Hotels Corporation announced a multi-property collaboration with Be Live Hotels that will include the growth of the Sunscape Resorts & Spas brand in the Caribbean. The renovated hotels are expected to open in 2023, bolstering the family-friendly brand’s presence in the Caribbean. Sunscape Resorts & Spas take family fun to the next level in vibrant, colourful beachfront locations where guests can appreciate activities the entire family can do together. 

https://www.hotelnewsresource.com/article125412.html 

Concept Hospitality opens The Beacon Hotel in Visakhapatnam 

Concept Hospitality Pvt. Ltd, India’s leading environmentally sensitive hotel chain, has opened The Beacon Hotel, Visakhapatnam in Andhra Pradesh. This is the 21st hotel the company has opened under its Beacon brand. The Beacon Hotel, Visakhapatnam is ideally located in the city, offering 37 well-equipped modern rooms, with 19 Deluxe rooms, 16 Executive rooms, and 2 Suites, to suit all guest requirements.  

https://www.shorturl.at/alzPW

That’s all folks! 

 

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What’s New in Hotel Online Distribution and Tech Trends? W2, March 2023

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • TripAdvisor releases First Seasonal Travel Index of 2023 
  • The best of the best at ITB Berlin 2023 was Saudi  
  • Hyatt Centric Ville-Marie Montréal celebrates its official opening 
  • The Fijian government has removed the restrictions on travelers 
  • Marriott International signs agreement with NEOM 

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, website design, and digital marketing requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound-w2-March-2023

TripAdvisor’s First Seasonal Travel Index of 2023 

TripAdvisor released its first Seasonal Travel Index of 2023, providing an outlook for travel patterns and demand over the next three months. Many travelers plan to travel in the upcoming season (March 1 through May 31) according to consumer sentiment research commissioned by TripAdvisor in five key global markets. For those intending to change travel plans due to rising prices this upcoming season, 31 percent will travel less or take shorter trips while 27 percent will vacation closer to home. 

https://lodgingmagazine.com/tripadvisor-releases-first-seasonal-travel-index-of-2023/ 

The best of the best was Saudi Arabia at ITB Berlin 2023 

The world’s biggest travel trade event ended on March 9, on a cold snowy night in Berlin, Germany. ITB ended with a night of pride for the hard-working team from Saudi Arabia. This Saudi Arabian presence in Berlin reflects the incredible growth the country is witnessing. Since opening to tourism in 2019, Saudi has been recognized as the world’s fastest-growing tourism destination in the G20. 

https://eturbonews.com/the-best-of-the-best-at-itb-was-saudi-arabia/ 

Canada’s first Hyatt Centric Ville-Marie Montréal opening 

 Hyatt Hotels Corporation officially announced the first Hyatt Centric hotel in Canada, Hyatt Centric Ville-Marie Montréal, in collaboration with global real estate developer Jesta Group. The lifestyle hotel is located at the crossroads of old and new in the picturesque Parisian-style neighbourhood of Old Montréal. Here Guests can experience locally inspired and creatively presented dining at Cartier Arms. 

https://www.hospitalitynet.org/announcement/41009255/hyatt-centric-ville-marie-montreal.html 

Fiji lifts all travel restrictions for international travelers 

The Fijian government has removed the last remaining restrictions for international travelers, it’s time to experience Fiji. the Jean-Michel Cousteau Resort, Fiji, the premier eco-adventure luxury destination in the South Pacific, is warmly welcoming returning guests, and first-timers, too, with a range of offers and packages including the Dive and Rejuvenation package, Romantic Escape offer, and more. 

https://eturbonews.com/no-restrictions-means-escape-to-fijis-333-islands-is-within-reach/ 

Marriott signs agreement with NEOM to open three properties in Saudi Arabia 

Marriott International, Inc. announced it has signed an agreement with NEOM to open three properties on its luxury island destination Sindalah, situated in the Red Sea off the northwest coast of Saudi Arabia. “NEOM is one of the most highly-anticipated developments in the world and we look forward to working with its team to develop these three exciting properties,” said Jerome Briet, Chief Development Officer, Europe, Middle East & Africa, Marriott International. 

https://www.hotelnewsresource.com/article125308.html 

That’s all folks! 

 

 

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What’s New in Hotel Online Distribution and Tech Trends? W1, March 2023

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • ITB Berlin – the world’s leading travel trade show from 7th to 9th March 
  • Accor announces openings and experiences in 2023 
  • New Radisson Blu Hotel Riyadh convention centre 
  • First autograph collection resort in Puerto Rico 
  • Enjoy a picture-perfect family holiday in Singapore

    Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, website design, and digital marketing requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound-w1-March-2023

Are you ready for the ITB Berlin opening ceremony on 6th March? 

Georgian Prime Minister Irakli Gariashvili will open ITB Berlin 2023 on March 6 during a special event that will include a showcase of traditional Georgian dances and music. The event will be attended by high-profile personalities in the travel industry, including Julia Simpson, President & CEO of the World Travel and Tourism Council (WTTC), and Zurab Pololikashvili, Secretary-General of the World Tourism Organization (UNWTO). The theme for ITB’s opening show is “Infinite Georgian culture – from the beginnings of viniculture to modern avant-garde art “. If you are here, don’t miss the chance to meet RateTiger at Stand 132 | hall 8.1. 

https://news.gtp.gr/2023/03/01/itb-berlin-2023-high-profile-lineup-for-opening-ceremony-on-march-6/ 

Accor’s announcement of the opening and experiences in North and Central America 

Accor announced openings, renovations, culinary debuts, and experiences at properties across North and Central America. The year 2023 marks the opening of both Sofitel Legend Casco Viejo Panama and Raffles Boston Back Bay Hotel & Residences, alongside renovations at Fairmont properties. Opening in the summer of 2023, the project will be the brand’s first mixed-use property in North America and include a mix of hotel services such as the Raffles Butler and public spaces including a two-story sky lobby. 

https://www.bit.ly/3ZxKNII

Radisson Blu Hotel Riyadh convention and exhibition 2023 

Radisson Hotel Group’s latest venture in Saudi Arabia Radisson Blu Hotel, Riyadh Convention and Exhibition Center, is now open. In addition to the exhibition centre, the hotel features nine indoor and outdoor meetings and event spaces, each one equipped with high-technology video walls and other hybrid facilities that can be used for conducting business and training sessions. 

https://www.bit.ly/3moyuAb

La Concha Resort – An autograph collection resort in Puerto Rico 

La Concha Resort is set to become the latest addition to Marriott International’s Autograph Collection, as announced by Fahad Ghaffar, the partner at Paulson Puerto Rico. With 473 guestrooms and suites, La Concha Resort offers amenities at the epicenter of San Juan. Among its attractions are the Casino del Mar, which has the newly built GM Sportsbook, and Fifty-Eight Club. 

https://lodgingmagazine.com/la-concha-resort-to-become-first-autograph-collection-hotel-in-puerto-rico/ 

Singapore Tourism Board launches summer travel promotion for India 

The Singapore Tourism Board (STB) and its industry partners have launched a series of exciting offers under the ‘Family Times’ banner. With direct flight connections from 16 Indian cities within a 3.5 to 5.5 hours flight duration, it is convenient for the burgeoning number of outbound travellers to enjoy Singapore’s breadth of offerings.

https://www.bit.ly/41JDUFU

That’s all folks! 

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How Hotels Can Serve New Age Business Travelers Better?

After the pandemic hit, the blow taken by business travel might slowly get back to pre-pandemic levels but it will never look the same. Businesses are re-evaluating their priorities and thinking differently about corporate travels. Statistics show a drop of 61% in Global Business Travel in 2020 due to the impact of coronavirus. Though the eventual scale and shape of corporate life are returning, it is still slow.

Events, conferences and trade shows, which render the most business trips, were happening virtually, but with competition and growth imperatives, business leaders realize the value of face-to-face interaction. This, in turn, is necessitating the resumption of Business Travel.

Below are a few pointers to consider when trying to attract business travelers of the changing era:

1. Communication is a good start

With prevention of Covid, has come along a lot of restrictions which make simple and straightforward journeys, complicated. With the world shifting to normal, business travelers need to communicate to simplify the complexities of the restrictions.

Communicating and understanding the priorities of business travelers can help hotels serve them better. Communication will help rebuild the brand loyalty of hotels for business travelers which might have been affected due to Covid.

2. Touch-less experience is on the rise

During Covid, a lot of hotels have taken help of technology to spread safety precautions and stay well within restriction limits. Some of which includes online check-in/check-out, online payments, mobile solutions for self-service during stay, digital room keys, etc.

Technology has improved safety and simplified customer experience by convenience and faster processes. Business travellers need a simplified booking process that allows them to choose from more property and rate options and provides better availability. The coming years also pose many possibilities for more advanced technologies like artificial intelligence and virtual reality.

3. Hybrid events are the tomorrow of Business Travel

Hybrid events are events that incorporate both virtual as well as in-person elements. Where 71% indicated that hybrid events were not included in their program, 65% have stated that they are interested in having an increased number of hybrid events post pandemic. It is important to understand that virtual and hybrid events still need a venue.

Hotels for business travelers should ensure that they have the proper infrastructure to support advanced amenities for hybrid events. Updating safety highlights, offering onsite technical support, utilizing virtual tours and offering personalized hybrid events can cover most Business Travelers need for hybrid events.

4. Provisions for “Bleisure” Traveler

Bleisure is a mix of the word business with leisure. Many business travelers tend to extend their stay beyond business, especially when it is in a leisure travel destination or big cities. Crafting different packages for “Bleisure” travelers could help drive demands and generate additional revenue.

92% of organizations suspended business travel during the early months of the pandemic (National Geographic, 2020). With restrictions for Covid being removed, this number is slowly changing. Offering packages and discounts at restaurants and Spa could excite and encourage business travelers to extend their stay for leisure time.

5. Alternative accommodations are in:

Alternative accommodation is another business travel trend introduced by the new age corporate travelers. It includes all those types of accommodations which are available outside the formal accommodation sector. Home-like accommodations and smaller boutique hotels has increased popularity among hotels for business travellers in this new age.

Alternative accommodations allow more business travellers to prioritize comfort and relaxation during work. Non – traditional accommodations provide such amenities for business travellers which give them the opportunity to explore the destination in a new way.

Discovering and shaping what tomorrow holds:

Although China dominates the business travel market, United States outpaces everyone in spending on business travel by a wide margin (WTTC, 2021). Another report suggests Asia has become the world’s largest business travel market (Hospitalitynet, 2019). According to another survey, international business travelers consider travel as valuable to both personal as well as professional growth. As we can see, although business travel had taken a hard blow from the pandemic, times are shifting and corporate travel is rising again without any doubt.

Businesses are re-evaluating their benefits from business travel. Customer loyalty and market share will go to those hotels for business travelers who can stay relevant and responsive to the varying business traveler needs. Health and safety still remaining the priority, business travel market is on the rise, post pandemic and the growth will be more than ever before.

 

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Hotel Reopening Trends in a Covid-19 World

As the worst effects of the COVID-19 pandemic ebb, most indicators point to travel coming back — with a vengeance — as people look to reconnect, explore new destinations, or revisit reliable favorites.”

That’s how a McKinsey report describes the present scenario, highlighting the opportunities in the travel and hospitality industry. In fact, did you know that in the US, with two million daily passengers, air travel is already closer to the pre-pandemic level of around 2.5 million?

With countries starting to open up again, the hotel industry is booming and providing guests with new experiences and personalized service. Here are some of the key reopening trends that are reflected today in the hospitality industry –

1.Greater digitalization of the industry

Since the outbreak of the Covid-19 pandemic, digital reservations have become an even bigger section of the hotel booking volume. It is expected that in the coming future, the entire hotel booking market will be taken over by digitalization. Hotel owners can be expected to improve the digital presence through the following measures:

  • Diversification of online distribution channels
  • Posting content online everyday through a regular digital schedule
  • Using a direct room reservation strategy
  • Having an efficient and aesthetic hotel website with attractive images and offers

2. Wider adoption of hotel technology products

As hotel owners tackle with more competition and changes in guest booking behavior, we are witnessing a wider adoption of hotel technology products.

While hotel channel managers and booking engines were already popular among large and mid-sized hotels and chains, more adoption is expected by small and independent properties as well. Such hotel tech products will enable businesses with more opportunities for online bookings and revenue maximization. It will add to their operational efficiency, saving them cost and providing a competitive edge.

3. Reconsideration of marketing strategies

It is important to focus on driving more guests to the hotel brand website to drive direct bookings. More and more hotels are realizing the importance of generating commission-free bookings and owning the guest relation from start to end. Hence it is critical that hotels –

  • Devise their digital marketing campaigns effectively
  • Give out the right messages to their target audience
  • Establish synergies with other related business vendors for cross-selling Deriving benefits from various tourism-promotion initiatives

4. Innovate boldly

Hotels are expected to go out of the way, to distinguish themselves from the crowd in order to stand out from competitors. Apart from focusing on digital marketing, hotels are looking at innovative technology solutions as well as revenue models to attract different guest segments –

  • Using contactless technology for check-in, check-out, in-room dining and other services.
  • Revenue optimization with day-use booking options.
  • Diversification of array of hotel services for serving more customers and optimization of revenues.
  • Having visitor-first strategies in place.

5. Personalization

In the hospitality industry, personalization has been a much-discussed subject for a long time now. Listening to visitors and accordingly adapting hotel services can be very useful in distinguishing hotel businesses from all competitors out there and building guest loyalty.

It is being expected that hotel owners and managers would go out of their way to personalize services for visitors, in order to provide them with an unmatched and unique experience and ensure a higher level of customer loyalty in the years to come.

6. Staying ready for changes in the hospitality industry

The times are changing and things are evolving very quickly, which means that hotel owners and administrators would be keeping their ears to the ground for new trends and changes in the hospitality industry.

While we aren’t exactly back to normal (and we might never get there), whatever new normal we’re heading towards, there are opportunities in the hospitality industry in heaps for hotel owners and other stakeholders. Understanding the emerging trends and keeping in sync with the changing consumer behavior will ensure that hoteliers stay on top of their business and beat the lingering pandemic blues to achieve the desired scalability.

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5 Most Common Hotel Distribution Management Mistakes

5 Most Common Hotel Distribution Management Mistakes

Proper hotel revenue management involves using distribution strategies and sales channels to the maximum potential. To be able to do this, it is important to use technology solutions that are synchronized properly as well as check offerings from competitors and maintain the best possible customer relationship. The sales channels that are being used should be evaluated regularly and pricing strategies should be adjusted to the existing market conditions. If you wish to manage your hotel online distribution and booking process successfully, it is important to avoid these 5 common mistakes:

  1. Mismanagement of group bookings

With group reservations, occupancy rates and profits can be raised quickly. But there can possibly be major losses if there is a late cancellation. Naturally, it is important to have an accurate process in place to handle group reservations, ensure secure payments and negotiate cancellation deadlines.

Due to improper group bookings management, many hotels are failing to use other revenue sources and channels to the maximum potential. These days, software tools can also be used for revenue evaluation from group reservations and assist with the pricing of group bookings.

  1. Opening all booking dates without evaluation of revenue management

Hotel revenue management involves optimization as well as an understanding how the forces of demand and supply work. In this case, a common mistake that hotels make is to open all booking dates without proper analysis of peak / off-peak or festive dates. This mistake might lead to quick selling out of peak dates that are most attractive. Owners might lose the opportunity of optimizing revenues for the most profitable times of the year during peak seasons.

For hotels that mainly earn during peak seasons and experience low room occupancies during the off-seasons, it is important to be especially careful about this aspect.

  1. Lack of structured price list extension approach

A lot of travellers prefer to plan their holidays in advance and make advance bookings for hotels. Naturally, it is important for hotels to put a pricing strategy in place as well as have an organized price list extension approach. If travellers are given an option of booking their hotel rooms only for the following two to three months, the opportunity to earn revenue for future dates can be lost in the process. In every OTA that hotels work with, it is important to have room and rate availability at least for the next 365 days.

  1. Not having effective tech synchronization in place

These days, more than ever before, it is important to have the right kind of software solutions in place. Without the use of an omnichannel distribution strategy and new technologies, it is impossible to maximize your hotel’s revenue potential. All the technology systems that you use in your property needs to be synchronized and connected so that you get integrated data for monitoring and action planning.

  1. Manual data overwriting in OTAs

With a software solution that is synchronized accurately and through making investments in the right technology systems, various reception duties can be automated. It can result in a lot of time and resource-saving for hotels as well as ensure a more efficient hotel reservation management process. Once all the channels have been connected to a hotel channel manager, manually overwriting data in OTAs should be avoided.

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Target the fastest-growing segment of bookers with Mobile Rates on Booking.com

As per Booking.com data, 75% of bookings are made on a mobile device. By activating a mobile rate for your property, you can tap into this valuable and expanding traveller segment.

Mobile Rates can also help hotels to target millennials, who make up over 65% of bookings on mobile channels. Mobile is by far the most important channel for bookings, and it’s also associated with important booking behavior.

  • Repeat bookings happen more often on the app
  • First-time bookings happen seven times more often on a mobile browser

The use of mobile in emerging markets has changed how travel is searched and booked and by managing mobile rates, you too can improve reservations coming from mobile bookers.

Did You Know?

  • 80% of travellers use a mobile app when researching a trip*
  • Mobile rates give partners 28% more bookings from mobile traffic*
  • 2-in-3 mobile bookings are made by millennials or younger customers. Everyone might search from mobile but millennials book.

If you’d like to learn more about Mobile Rates on Booking.com, refer to this detailed article.

You can easily set up and manage Mobile Rate for Booking.com via RateTiger.

Subscribe to RateTiger today and start using this feature. Reach out to us for your connectivity needs to make the most of your online revenue- https://www.erevmax.com/erevmax-contact.html

 

 

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Mobile Check-in Apps for Hotels: Top 5 Benefits

Smart technology and contactless digital interaction have become the buzzword now.  With health and safety becoming a priority for travelers, it has become essential for hotels to put guest safety and experience first for business growth and sustainability.

Even before the pandemic, self-service technology was preferred by a significant number of travelers due to convenience and safety. According to a study by Software Advice in 2015, 60% of hotel guests mentioned their preference for hotels that offer mobile check-in. Many hotel chains were implementing mobile technology to streamline check-in and check-out process.

The pandemic accelerated the technology adoption process. From QR code enabled digital menu to Contactless Entry – hotels are taking multiple measures to adhere to all health and safety guidelines.

Offering a mobile check-in option to the guests is one step closer (and a big one at that) in delivering a satisfying experience.

Mobile Check-in Apps for Hotels Top 5 Benefits

If you’re still not convinced, here are the top five benefits of mobile check-in apps for hotels:

1. Save guests’ time

Unsurprisingly, people don’t like waiting in line. They don’t want to wait. And with web and mobile check-in at airports, ride-sharing and restaurant table booking through mobile becoming the norm, they expect similar service at hotels. Whilethe traditional check-in process brings human touch,it is more time-consuming, which can be a hasslefor the staff, as well as the guests, during the peak season with a horde of guests waiting at reception to get their rooms’ keys.

The mobile check-in app resolves this easily, making hotel check-in just a matter of seconds. Guests can check in through the app when near the hotel, prompting hotel staff to keep their room ready. They can go straight to the reception, collect the key, and head to their room. No more waiting, no more inconvenience.

2. Makes time for other important tasks

Delivering mobile check-in options to the guests also brings an immediate benefit to the hotelier. It saves their time, which they can use on other things to make the guest stay comfortable. They now don’t have to stay stuck with the waiting guests for hours, struggling to get everything coordinated and streamlined. Instead, they can work on something important that boosts the business’s bottom line.

3. Achieve seamless communication

No more of guests coming up to the reception and repeating “is my room ready”. No more of them calling multiple times to inform about their arrival. A hotel check-in app ensures such communication is seamless and happens with just a few clicks on the phone. This further adds to the convenience and experience of the guests.

4. Higher customer retention

Did you know customer retention is five times cheaper than newer acquisition? As a hotel owner, one of your key priorities is to retain as many guests as possible and ensure they return to the hotel. This is exactly what happens when you provide them with a personalized and satisfying experience on the back of a mobile check-in app, as well as other facilities. With a convenient and pleasant staying experience at the hotel, they are more likely to return.

5. Great online reviews

This is one of the biggest benefits when you realize just how rewarding and impactful positive reviews can be for your hotel business. Again, coming back to their experience, since they enjoyed their stay at the hotel, the guests will leave positive reviews for you. This will subsequently bring you more guests and drive revenue.

Final Words

Technology solutions bring an opportunity for businesses to level up their game, get an edge in the market, and position themselves for exponential growth.

So, if you run a hotel, whether small or big, invest in good mobile check-in software along with other technology solutions like PMS, Channel Manager and Booking Engine. Attract guests, give them a great stay, get good reviews and experience customer loyalty – all with just a few pieces of tech solutions chosen to match your property’s requirements. Optimize your staff productivity as well as overall profits.

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How to attract hotel guests with different rate plans and policies?

The rollout of vaccines and reduction in travel restrictions means that hotels are starting to see pent-up demand turn into bookings. It is important that you boost your property’s visibility on all demand channels and offer different rate plans and policies to attract varied guest segments.

We are glad to list out the top 3 trends that we have seen in our discussion with various hotels as well as channel partners like Booking.com, Agoda etc.

1. Flexible Booking Policies

With travelers looking to be able to adapt their travel plans depending on circumstances, flexibility in hotel booking policies is crucial.

A great way to stand out to potential guests is by offering flexible cancellation policies. Adding a new, more flexible policy or updating an existing policy to make it more accommodating can help you secure more bookings in times of low demand and high uncertainty.

You can offer flexible rates and policies for Booking.com and other key channels. The Flexible – 1 Day policy is a great way to attract guests to your property. This policy allows guests to cancel for free up to one day before their arrival date. If they cancel within one day of arrival, they’ll be charged the cost of the first night.

By offering guests with flexible booking policies, you can increase the chances of attracting more reservations as well as repeat guests.

2. Long Stay Rates

Reservation trends and data show that travellers are booking longer stays, given the many accrued vacation days. A high proportion of bookings are being made for seven days or more. Hence, it is important for hotels to set-up long-stay rate plans that are specifically designed to attract this customer segment.

OTAs like Booking.com has created the option for you to set weekly and monthly rates to help you take advantage of this significant rebuilding trend and get in front of bookers who are increasingly searching for long-term accommodations. These rate plans help you to be more visible to the increasing number of people who are searching for stays longer than 7 days.

Set-up long-stay rate plans to attract this customer segment for your property today.

3. Mobile Rates

The use of mobile has changed how travel is being searched and booked and by managing mobile rates for your property, you too can improve reservations coming from mobile bookers.

Over half of all bookings on Booking.com are made on mobile devices. 80% of travelers use a mobile app when researching a trip and 50% of accommodation searches and bookings are made on mobile. Mobile rates give hotels 28% more bookings from mobile traffic. Attracting these bookers can positively impact your revenue.

If you do not already have a Mobile Rate set up for Booking.com and other channels, you can easily create one. Activate mobile rates for your hotel to tap into this valuable and expanding traveler segment.

 

 There are a host of additional solutions through which your property can benefit and attract more bookings. We are happy to share Booking.com rebuilding together initiative, where you will find insights and advice on attracting demand. It is packed with research from thousands of travellers, statistics from trusted partners like Google as well as trends from Booking.com search data.

Go ahead and start experimenting with these policies and rate plans to optimize online sales and revenue. Reach out to us for any advice or solutions on distribution connectivity, direct bookings, revenue management or to have a simple chat – https://goo.gl/3gKUJZ

Know more about Hotel booking channel manager software.