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The Week That Was – November 2017 – Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry partnerships, market performance and some general updates. Read on!!

Booking.com’s Genius rates land on metasearch

With barely any opposition from hotels, Booking.com is taking big steps to continue growing and capturing sales for your hotel which are currently coming in through other channels, including your own website.
https://www.mirai.com/blog/booking-genius-rates-published-on-metasearch-engines-what-next/?utm_source=newsletter&utm_medium=email&utm_content=genius_metasearch

Google Hotels Revamps Mobile Features as Its Ambitions Expand

Google has been rolling out changes to its hotel search on mobile and desktop platforms as part of a broader, year-long realignment of its travel strategy. Google wants consumers to buy more travel on it. That may prompt industry players to closely patrol the gray line between the search giant referring more customers to them and Google becoming customers’ first choice for booking trips.
https://skift.com/2017/11/29/google-hotels-revamps-mobile-features-as-its-ambitions-expand/

The hidden factors affecting your hotel forecast

Forecasting has been synonymous with hotel revenue management since its inception. From operational forecasts to demand forecasts, different hotel teams use and share these business projections to help establish ideal rates, allocate appropriate staff, and support property maintenance and operations.
https://www.tnooz.com/article/the-hidden-factors-affecting-your-hotel-forecast/

Hotel Yearbook: Saving the environment, one ‘thing’at a time: The Internet of Things and sustainable hospitality

The Hotel Yearbook is a family of publications that call upon a wide-ranging group of senior executives, analysts, consultants and opinion leaders from all over the world to ask, “What lies ahead for the global hotel industry?”
https://www.hospitalitynet.org/opinion/4085431.html

f you are looking to increase online visibility and booking revenue, please contact us for a free demo – write to marketing@erevmax.com and we can discuss how we can help expand your online connectivity.

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Argentinian luxury hotel chain recommends eRevMax for online connectivity

3 luxury properties of CasaSur Hotel Collection using RateTiger for managing OTAs
 
 
 
 

CasaSur Hotel Collection – a luxury hotel chain in Argentina has endorsed eRevMax for improving online connectivity. All three properties of the group, namely – CasaSur Recoleta, CasaSur Bellini and CasaSur Palermo, have been using the award winning RateTiger Channel Manager to update rates and availabilities across online sales channels for the last three years.
Located in Buenos Aires, CasaSur, with three luxury boutique properties, caters to upscale business and leisure travellers – both international and domestic. The revenue management team is leveraging RateTiger’s real-time connectivity with over 300 online sales channels to connect to the better producing OTAs, resulting in an increase in occupancy and profit.
“RateTiger is more than just a channel manager. It’s a powerful tool for the ease of connectivity and making quick updates across all channels. The detailed demand information and scores ensures our selling strategies work more effectively. On top of that, the excellent support from RateTiger team is what makes it the perfect partnership,” said Daiana Casas, Reservations Manager, CasaSur Hotel Collection.
“At eRevMax the focus has always been on providing hotel partners stable connection with a bouquet of choices for making the best use of their distribution mix. RateTiger and LIVE OS have been built with a vision to make online sales simpler for hotels, and CasaSur’s recommendation is a testimony to that,” said Julián Lindt, Latin America Sales Director, eRevMax.

 

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eRevMax continues to lead the travel tech segment at #WTM2017


                           Signs new clients and partners, hosts exclusive evening for hotels

eRevMax has drawn a strong and positive response from hotels and technology partners at the recently concluded World Travel Market in London, with multiple hotel customers signing-up for its different products.

The company is a regular at the tradeshow and exhibited its portfolio of distribution solutions RateTiger and RTConnect as well as hospitality operating platform Live OS. The eRevMax stand at the Travel Tech Pavilion saw an impressive turnout of hotels and technology providers keeping the team busy through the three event days. 

The exclusive ‘invitation only’ party aboard the Sunborn Yacht Hotel, hosted in association with our partners HotelsCombined, Sojern and Travelport on 7th November 2017, proved to be a hit with peers from the hospitality industry coming together to unwind and network over cocktails.
Here are some pictures from the events –



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The Week That Was – November 2017 – Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry partnerships, market performance and some general updates. Read on!!

Expedia Axes Its Price-Matching Guarantee in a Sharp Break From the Past

For years, Expedia.com, the flagship brand of online booking conglomerate Expedia Inc., joined the industry wide practice of claiming that consumers would always get the best prices for travel on its websites and apps. But on October 18, Expedia-branded websites worldwide dropped that long-standing offer.
https://skift.com/2017/10/24/expedia-axes-its-price-matching-guarantee-in-a-sharp-break-from-the-past/


How Booking.com taps AI for hotel bookings

Booking.com’s CEO Gillian Tans shares some insights on how the company meets the personalization trend in online commerce with its hotel booking assistance technology.
http://hotelmarketing.com/index.php/content/article/how_booking_taps_ai_for_hotel_bookings
 
METASEARCH IN 2018: 10 THINGS YOU NEED TO KNOW

A new Koddi survey gathered opinions from across the industry, collaborating with digital marketers at online travel agencies, digital marketing agencies, hotel suppliers, tech brands and others. The respondents represent many of the largest global brands in the industry, with 65% managing metasearch campaigns for 500 or more hotel properties, with key regional focuses in Europe, North America, Latin America and Asia-Pacific.
https://www.koddi.com/metasearch-in-2018-infographic/


OTA big guns on what the future holds for their businesses

Priceline’s Glenn Fogel and Expedia’s Mark Okerstrom each took a turn on the center stage at Phocuswright to discuss what the future holds for their businesses.
https://www.tnooz.com/article/ota-ceos-on-the-future-for-their-business

Impulse buying an untapped travel market with major potential for

Travel-related impulse buying is an untapped market with major potential for growth, per research revealed in a new Google blog post. More than 60% of U.S. travelers would consider an impulse trip based on a good hotel or flight deal, according to the study that Google conducted with Phocuswright.
https://www.mobilemarketer.com/news/google-60-of-travelers-would-impulse-book-a-trip/510697/

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The Who’s who of hospitality technology providers and implementers to float & party aboard Sunborn Yacht during WTM


Hotel technology experts HotelsCombined, Sojern, Travelport, RateTiger & LiveOS have teamed up to host an exclusive yacht party for hoteliers on Tuesday, 7 November 2017 in London. The event, to be held at the Sunborn Yacht Hotel, will bring together peers from the hospitality industry to unwind and network over cocktails.

The event is aimed at providing hoteliers and technology companies an interactive platform to exchange ideas and explore collaboration possibilities. The luxurious Sunborn Yacht Hotel is located right outside the ExCel centre, providing a perfect venue for the networking reception after a busy day at the show.
 
“We are excited to be organizing a networking reception with some of our key partners. WTM is an important date in the annual calendar for the travel fraternity and it gives us a perfect opportunity to host our clients, partners and prospects, to talk about new technologies and explore collaboration possibilities, and most importantly, spend a fun evening together,” commented Reuel Ghosh, Chief Executive Officer, eRevMax.

eRevMax has been a regular exhibitor at WTM London and will be present at Stand TT550 from 6 – 8 November 2017. For more details about the event, please contact marketing@erevmax.com.

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eRevMax appoints Gerard Carrie as Chief Operating Officer for LiveOS


Hotel distribution connectivityspecialist, eRevMax, today, announced the expansion of its management team by appointing of Gerard Carrie as Chief Operating Officer for LiveOS. A hotel technology veteran with decades of experience and success in sales, Gerard will be responsible for developing and executing strategies to sustain continuing growth of the company’s hospitality operating platform, LiveOS.
“The past one year has been a breakthrough period where we have developed superior connectivity with various online channels and Property Management Systems. We have introduced new partners on LiveOS and expanded our footprint in various geographies. The progress of LiveOS has led to the need to have dedicated senior management that will support the scale of the demand for it. Gerard’s proven leadership abilities and enviable track record of successfully implementing large scale sales initiatives means that we are ideally positioned to meet the evolving demands in the hotel connectivity marketplace,” said Reuel Ghosh, Group CEO, eRevMax. 
“It is a very exciting time to join eRevMax and in fact be back as part of the management team. LIVE OS has been getting great reviews by the industry leaders. The company is in an excellent position to approach new markets with its innovative solutions powered with superior connectivity, and I look forward to playing a role in taking it to the next level of growth,” said Gerard Carrie, COO, LiveOS.
Gerard brings to LiveOS more than 15 years of relevant industry experience in sales and product management portfolios. In his most recent role, he was Vice President for Tourico Holidays overseeing their sales operations in the EMEA region.  Gerard has a prior association with eRevMax, managing the Sales function in the US for around 4 years.  
Team eRevMax will be present at ITB Asia in Singapore from 25 – 27 October 2017 and at WTM London, Stand TT550 from 6 – 8 November. To set up a meeting, contact us on marketing@erevmax.com.
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Travel technology leaders invite hoteliers for Hospitality Gossip at Level 57


 
 Organized by eRevMax in association with HealthyHotelier.club & Sojern

eRevMax, HealthyHotelier.club & Sojern have teamed up to host an exclusive gathering for hoteliers on Thursday, 26th October 2017 in Singapore. The event, to be held at Spago Lounge, Level 57, Marina Bay Sands Singapore will bring together peers from the hospitality industry to unwind and network over cocktails.

The event is aimed at providing hoteliers and technology companies an interactive platform to exchange ideas and explore collaboration possibilities.

Meet Team eRevMax between 25 – 27 October at ITB Asia at Marina Bay Sands.

To join our cocktail reception on 26 October 2017 – Register here
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eRevMax to present LIVE OS at ITB Asia in Singapore


Hospitality technology leader, eRevMax will be attending ITB Asia, being held at Marina Bay Sands Singapore, to talk about technology and innovation in travel.
The company’s COO, Yoram Ben-Zvi has been invited to present LIVE OS at the Innovation Travel Tech being hosted by InnoVel on 27 October 2017 at the Knowledge Theatre, Basement 2 at ITB Asia.
“ITB Asia is one of the premier hospitality events and InnoVel, which is hosting the travel technology track, is a new breed of innovation center. LIVE OS is the first hospitality operating system providing hotels a platform to integrate all their tech providers for better control and efficiency of every day operation. LIVE OS has been attracting a lot of interest from hotels and technology partners alike, and will now be showcased at ITB Asia for the first time. We are happy to join forces with brands that focus on innovation for the hospitality industry, putting hoteliers at the centre,” said Yoram Ben-Zvi, Chief Operating Officer, eRevMax.
Meet the team at ITB Asia from 25 – 27 October 2017 – contact marketing@erevmax.com to set up a meeting.
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eRevMax expands meta-search distribution platform with MyHotelShop


Hotel distribution expert eRevMaxhas established 2-way connectivity with leading meta-search management solutions provider MyHotelShop. Mutual hotel customers can now update rate and availability to TripAdvisor, Trivago and Kayak to get more direct booking traffic through RateTiger and LIVE OS interface. 
MyHotelShopis a leading meta-search bid management solution provider in Europe currently serving around 1400 properties. This integration is another addition to eRevMax’s expanding partner ecosystem which provides hotels 360-degree solutions for distribution and revenue management. eRevMax provides seamless connectivity to all categories of third party booking sites (OTAs, Wholesalers, GDS, Tour Operators, Social Media, Metasearch sites) from a single platform. 
“Meta-search engines have become an important marketing channel for hotels. Following this integration, hotel customers can leverage the real-time rate and availability distribution across multiple meta-search sites. Due to the complexities of Bid Management process, a managed service for meta-search channels makes it easier for hotels from a digital marketing perspective based upon a monthly advertising budget,” said Ullrich Kastner, Managing Director & Founder, MyHotelShop. 
“This integration give our hotel clients a bid management solution for better positioning in meta-search channels and drive potential guests to brand website for more direct bookings. It is a highly effective tool that will allow our customers to reach out to a much larger audience and offer an extended scope for improving direct bookings through an eco-system of meta-search sites,” said Ashis Saha, SVP – Project Management, eRevMax.
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Mahalaya 2017 Celebration @eRevMax


Mahalaya heralds the beginning of the Durga Puja celebrations.

We celebrated Mahalaya in Kolkata office on 19th September with a lot of pomp and splendor.  Ladies draped in sarees dazzled the floor, while men looked dapper in traditional kurta and pyjamas. There were a lot of competitions organized to make it a fun filled day. There was departmental decoration which led to all the teams decorating their respective bay areas as per the theme. The teams were at their creative best coming up with unique themes making the bays light up with various colors. The judging criterion was based on eco-friendliness, minimum work space occupied and minimum investment of productive office time. 

 

The judges had a tough time choosing the winners. Giving a tough competition to everyone, the RTS Verification & Monitoring team emerged as winners and their bay décor theme being “The Journey of eRevMax to ‘The Gold standard of Connectivity’ with Maa Durga’s Blessing”.   The 2ndprize was awarded to the HR & Adminteam with the theme “World Peace”,  while the 3rd prize was jointly given to Tech Support & Customer Support for their unique themes – “Preservation of Heritage Kolkata” and “Flavours of India” respectively.

 

There were a lot of other activities including Conch-shell blowing competition, Dhunuchi-nritya, mostly traditionally dressed members etc. Overall, a joyous day spent with lot of fun and laughter – thanks to eRevMax!
May this Durga Puja be as bright as ever. May Maa Durga bring all the joy and happiness today and always. Happy Pujas!